Us Candy and Sweet Market Size By Applications, By Type, By End-User, By Deployment & By Technology 2032
Candy and Sweet Market was valued at USD 200 Billion in 2022 and is projected to reach USD 300 Billion by 2030, growing at a CAGR of 5.5% from 2024 to 2030.
The US candy and sweet market is a vibrant, ever-evolving industry that continues to captivate consumers with its delicious variety of confectioneries. With over 300 million people in the country, candy consumption remains a favorite pastime, contributing billions of dollars annually to the economy. In recent years, the industry has seen an increase in demand for premium and organic sweets, as consumers become more health-conscious and opt for better ingredients. These trends are reflected in the shift toward healthier alternatives, such as sugar-free, plant-based, and vegan candy options.
Statistics show that the US candy market is expected to grow steadily, with an annual compound growth rate (CAGR) of approximately 3.6%. In 2023, the total market value reached over $35 billion, with chocolate products accounting for the largest share. Among the most popular candy types are chocolate bars, gummies, hard candies, and licorice. Interestingly, the candy industry is heavily influenced by the seasons, with Halloween and Christmas being the most lucrative times for confectionery sales. During these months, candy stores and supermarkets see a surge in customer demand as individuals purchase sweets for parties, gifts, and personal consumption.
Additionally, innovative companies have incorporated advanced technology to enhance the production process, similar to trends seen in other markets such as the 100 Gigabit Fiber Optic Transceiver Market. This technology allows manufacturers to scale up production efficiently, improve packaging, and preserve the quality of candy for longer periods. As the market becomes more competitive, the use of data analytics and smart manufacturing tools is helping companies meet ever-changing consumer demands for flavor, packaging, and sustainability.
Consumers are also increasingly focusing on personalization. Custom candies tailored to events, birthdays, and holidays have found a niche in the market, with various confectioners offering bespoke products for special occasions. This personalized touch has brought a new dimension to the candy market, enticing consumers to invest in unique and memorable sweet experiences.
Moreover, online candy sales are gaining momentum, driven by the convenience of shopping from home. E-commerce platforms allow consumers to discover a diverse range of brands, while subscription services ensure regular deliveries of their favorite sweets. Digital marketing strategies have enabled candy brands to reach niche audiences, expand their product reach, and grow customer loyalty.
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Mars Wrigley Confectionery
Ferrero Group
Mondelez International
Meiji Co. Ltd.
Hershey Co.
Nestle
Chocoladefabriken Lindt & Sprungli
pladis
Haribo GmbH & Co. K.G.
Ezaki Glico Co. Ltd.
Perfetti Van Melle
General Mills
Kellogg Co.
Orion Corp.
August Storck KG
Morinaga & Co. Ltd.
Bourbon Corp.
United Confectionary Manufacturers
Chocolat Frey AB
Arcor
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By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Candy and Sweet Market
Age Group
Gender
Income Level
Lifestyle
Personality
Purchase Frequency
Occasion
Brand Loyalty
Type of Drink
Quantity
Retail Type
Sales Channel
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Candy and Sweet Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Candy and Sweet Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Candy and Sweet Market, By Type
6. Global Candy and Sweet Market, By Application
7. Global Candy and Sweet Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Candy and Sweet Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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