Tosa Online Business was born out of a passion for merging public health expertise with digital innovation. Founded by Yimam Beshir, a dedicated Public Health Specialist with over a decade of experience, the platform started as a simple idea: to provide accessible, trustworthy content that improves people's health, lifestyle, and digital literacy.
In its early stages, Tosa Online Business focused on creating health-focused blog articles and promoting quality wellness products through affiliate marketing. As interest grew, so did the vision, transforming the platform into a hub for personal growth, smart eCommerce strategies, and wellness education.
The Rise of Tossa Health 24
As the demand for multimedia content increased, Yimam expanded the mission by launching Tossa Health 24, a YouTube channel and content brand aligned with the goals of Tosa Online Business. Tossa Health 24 quickly became a space for visual learners and wellness seekers, offering:
Health education videos
Product reviews (skincare, dental health, mental wellness, nutrition)
Motivational and self-improvement content
Voice-over explainers on public health topics
Together, Tosa Online Business and Tossa Health 24 now operate as a dual-platform ecosystem, working hand-in-hand to inform, inspire, and empower people from all walks of life.
2015–2019: Yimam’s foundation in environmental and public health laid the groundwork for digital transformation.
2020: The concept of Tosa Online Business took shape during the global health crisis, emphasizing digital education and health awareness.
2021–2022: Affiliate marketing was introduced, with careful product selection from Digistore24 and other ethical platforms.
2023: Expansion into social media, blogging, and email marketing automation via Mailchimp.
2024: Launch of Tossa Health 24 on YouTube, reaching a wider audience with audio-visual content.
2025 and beyond: Aiming for greater community engagement, partnerships, and a dedicated membership platform offering exclusive wellness resources and digital growth tools.
What started as a small health content initiative is now growing into a trusted digital wellness brand. Tosa Online Business is committed to evolving with technology, user needs, and global trends — always staying true to our mission: to connect people with meaningful, science-based, and actionable knowledge that enhances life and business in the digital age.