Tools for audience / Community Engagement
Tools for audience / Community Engagement
IT tools to reach new audiences (youth, refugees/migrants, minorities, marginalised communities, etc.)
Newsletters/email communication: best tools
Social Media Management Tools: Hootsuite, Google Analytics, Iconosquare
Email Management Tools: Mailchimp
Festival apps: best case examples
Local Wifi Connections or Geolocalisation providing site -specific content
Online Scavenger Hunts with Smartphone I Tools: Goosechase
Live Streams, some of which can be interactive
Augmented Reality I Tools: Apple AI Kit or Google ARCore
Wristbands Systems which manage Festival Accesses and Cashless Payment
Info Bots
Survey software or websites
Tools: SurveyMonkey, Google Form
Tools for Festival management, Coordination and Organization
Management of data
Forms Management for large amounts of data collections from multiple resources.
E.g.: Jotform, Wufoo, Google forms
File Management.
E.g.: GG Drive, Efficy, Dropbox
Website Management.
E.g.: WordPress, Squarespace, Wix
Management of staff and volunteers
Human resource management for staff & volunteers, rosters, pay, identity, location.
E.g.: Deputy
Multilingual staff / communications.
E.g.: Google translate, Deepl
Instant messaging and internal communications.
E.g.: Slack
Project management
Project Management Software - task lists, timelines, updates, to do lists.
E.g.: Teamwork, Basecamp, JIRA, Trello, Asana
Planning and project management software.
E.g.: Logistics, datafest
Technical Management for ease of sound and lighting operation.
E.g.: QLab
Financial management
Financial Management.
E.g.: Xero, Logistics (purchase orders, payment, software), Budget (Zahara), Expense reconciliation (expensehold)
Online platforms to support the making and distribution of the arts
Playwave: ‘’Playwave is an experimental space creating connections between young people and the arts, through immersive online and curated in real life experiences. We know that it’s not always easy to get to the gigs you want to see. Ticket and transport costs stack up and you end up missing out. With Playwave, there are lots of ways that you can get involved, whatever your budget, and multiple payment methods to make it easy – because the best stuff can’t always be free.” (Playwave, 2018)34
34 “What Is Playwave?,” Playwave, accessed November 3, 2021, https://playwave.com.au/pages/what-is-playwave
The toolkits are open-sourced, continuously developed tools. Therefore, festival and cultural practitioners from all backgrounds and levels of experience are invited to expand these materials by adding their own contributions, building on the gathering of knowledge and insights shared with the whole festival-making community worldwide. Please email info@festivalacademy.eu for feedback, amendments, and additions.