About this toolkit

The toolkit is based on information gathered from a series of Ateliers and activities promoted by The Festival Academy, existing resources and knowledge produced by our alumni, mentors, experts & festival practitioners’ network. This toolkit is a work in progress, which is why it is intended that it will be developed and updated over time to build on experience and insights generated through future activities.


The aim of this toolkit is to provide festival experts and sector practitioners access to information on current trends of digital technologies, as well as relevant contextual information on the topic. This toolkit should enable readers to get insights and inspiration for addressing challenges of contemporary digital tools for festivals.


The toolkit provides the reader with a set of issues and relevant examples that can guide future Festivals. The first part compiles relevant information about digital technology and their respective links and sources for additional information. The second part gathers best practices and examples related to the topic of this toolkit which can serve as inspirational guides for festival-makers worldwide.

Why this toolkit?

Digital technology and the revolution of social media are very essential and vital to our daily bread and living today. It's a system which intersects and forms our behaviors, notion of pleasure and our feeling of accomplishment as individuals.


Arts festivals represent our desire of human communication, learning, curiosity and celebration. So, with massive daily effect of digital technology and its applications and systems the global art and cultural community reached a new era since 2011 with a highly speed momentum of changing of values and neuter of the art and culture because of this and because what we are experiencing recently of Covid –19 pandemic. It's become fact in our new normal to question and research the digital technology to be able to develop our own strategy as festivals managers.



History, Key Concepts and Purpose

“American engineers began developing digital technology in the mid-twentieth century. Their techniques were based on mathematical concepts suggested by the seventeenth century German mathematician, Gottfried Wilhelm Leibniz, who proposed a binary computing system. His innovation inspired such numerical codes as American Standard Code for Information Interchange (ASCII) that described objects with digits. Digital technology is a base two process. Digitized information is recorded in binary code of combinations of the digits 0 and 1, also called bits, which represent words and images. Digital technology enables immense amounts of information to be compressed on small storage devices that can be easily preserved and transported. Digitization also quickens data transmission speeds. Digital technology has transformed how people communicate, learn, and work.


Telecommunications has relied on digital methods to transmit messages. In the early 1980s, enhanced fiber optics enabled the development of digital communication networks. Digital technology replaced analog signals for many telecommunication forms, particularly cellular telephone and cable systems. Analog-to-digital converters utilized pulse code modulation (PCM) to change analog data into digital signals.


The Federal Communications Commission ordered all American broadcasts to be digital by 2010. Digital printing with electrophotographic and formatted data technologies have altered how books and magazines are published. The Library of Congress National Digital Library Project has worked to preserve and expand access to rare items. Copyright issues concerning digital technology have addressed the copying of music and videos without performers receiving royalties. The Electronic Numerical Integrator and Calculator (ENIAC) was often credited as the first electronic digital computer. A 1973 court ruling on patent infringement declared John V. Atanasoff and Clifford E. Berry were the digital computer's inventors and that the ENIAC had been derived from their design.


In the early 2000s, digital computers ranging from laptops to Internet networks came in many sizes and performed various tasks. Supercomputers performed complex mathematical calculations analyzing vast amounts of data. The Digital Data Broadcast System (DDBS) guided air-traffic control. Digital radiography converted analog signals of x-rays to create digital images. Digital information was stored on plastic disks with pitted patterns of 1s and 0s that lasers translated. By the early 2000s, digital cameras had transformed photography by recording color and light intensities with pixels. Also, digital compression of images and video was achieved by Joint Photographic Experts Group (JPEG) and the Moving Picture Experts Group (MPEG) codes. Animation had often been digitized with some films and cartoons being created entirely with computers.” (Digital Technology, 2021)1


1 “Dictionary of American History. Encyclopedia.com. 25 Oct. 2021.” Encyclopedia.com. Encyclopedia.com, November 3, 2021. https://www.encyclopedia.com/history/dictionaries-thesauruses-pictures-and-pressreleases/digital-technology

How to provide feedback, amendments and additions:

The toolkits are open-sourced, continuously developed tools. Therefore, festival and cultural practitioners from all backgrounds and levels of experience are invited to expand these materials by adding their own contributions, building on the gathering of knowledge and insights shared with the whole festival-making community worldwide. Please email info@festivalacademy.eu for feedback, amendments, and additions.