Start, grow, and utilize the TikTok platform from scratch


TikTok Mastery for Business

TikTok Mastery for Business teaches how to start, grow, and utilize the TikTok platform from scratch.

It doesn't matter if you don't have any tech skills or any previous marketing experience. Everything you need to know is provided step-by-step in this training program.

Module 1

Introduction to Course

Lesson 1: Before we start

Lesson 2: TikTok Introduction

Lesson 3: What is TikTok and Why is it so Important?

Lesson 4: How did TikTok grow so quickly?

Lesson 5: TikTok Strategy

Lesson 6: AI-based platforms Growing pains


Module 2

Getting started with TikTok

Lesson 7: Getting started with TikTok

Lesson 8: How to Use TikTok properly?

Lesson 9: How to create a video?

Lesson 10: What’s in the Home feed?

Lesson 11: How to search for specific accounts or videos?

Lesson 12: TikTok Direct Messages

Lesson 13: Your Profile

Lesson 14: What is a duet?

Lesson 15: TikTok Livestream

Lesson 16: Virtual Items


Module 3

The Parents' Corner

Lesson 17: The Parents' Corner Intro

Lesson 18: Why do Teens Love TikTok?

Lesson 19: Are There Parental Controls?

Lesson 20: What are its dangers?

Lesson 21: What can I do to protect my Kids on TikTok?


Module 4

Characteristics and Development of Self-Media Era

Lesson 22: Characteristics and Development of Self-Media Era

Lesson 23: Who is on TikTok?

Lesson 24: First, Define Your Why

Lesson 25: Why Your Business Should Be on TikTok?

Lesson 26: Brands That Will Inspire Your TikTok Strategy

Lesson 27: Analyzing Your Target Audience and Your Competition


Module 5

Creating Content for TikTok

Lesson 28: Creating Content for TikTok

Lesson 29: Creative Tips

Lesson 30: Content Creation

Lesson 31: TikTok Formats and Tools

Lesson 32: User-Generated Content (UGC)

Lesson 33: Professional User-Generated Content (PUGC)

Lesson 34: TikTok Hashtags Strategies

Lesson 35: Hashtag Challenges


Module 6

Introduction to TikTok Marketing

Lesson 36: Establishing a Pro Team and Improving Content Quality

Lesson 37: Clear Positioning and Promoting Accurate Marketing

Lesson 38: Integrating Channels and Aggregating Audience

Lesson 39: Reimagining Your Brand Personality

Lesson 40: Who Will Represent Your Brand?

Lesson 41: Building Brand Awareness

Lesson 42: Personalities Need Brand Content


Module 7

TikTok Marketing Strategies

Lesson 43: TikTok Marketing Strategies

Lesson 44: Personality-Driven Strategy

Lesson 45: Performance-Driven Strategy

Lesson 46: User-Generated Content (UGC) - Driven Strategy

Lesson 47: Repackaged Content Strategy

Lesson 48: Message-Driven Strategy

Lesson 49: Cooperating with TikTok's Web Celebrity Strategy


Module 8

Developing the TikTok Marketing Strategy

Lesson 50: Developing the TikTok Marketing Strategy

Lesson 51: Challenges - Hashtag Campaign

Lesson 52: Duet

Lesson 53: Stitch

Lesson 54: Scarcity

Lesson 55: Authenticity

Lesson 56: Community - HOW DO YOU GET STARTED

Lesson 57: TikTok Influencer Marketing


Module 9

TikTok Ads

Lesson 58: Introduction to TikTok Ads and Placements

Lesson 59: Getting started with TikTok Ads

Lesson 60: TikTok Ads Manager Introduction

Lesson 61: Ad Campaign Structure Introduction

Lesson 62: Campaign Structure

Lesson 63: Importance of Ad Groups

Lesson 64: Ad Structure

Lesson 65: Create a Campaign

Lesson 66: General Marketing Objectives

Lesson 67: TikTok Marketing Objectives

Lesson 68: Budget

Lesson 69: Ad Delivery Type

Lesson 70: Create an Ad Group Introduction

Lesson 71: Create an Ad Group - Step-by-Step

Lesson 72: Ad Targeting Introduction

Lesson 73: Ad Targeting: Audience, Demographics, and Devices

Lesson 74: Bidding Methods

Lesson 75: Bidding Strategies

Lesson 76: App Event Optimization

Lesson 77: Create an Ad

Lesson 78: Tips and Tricks for Optimization and for Getting Started

Lesson 79: TikTok Creative Tools

Module 10

TikTok Analytics

Lesson 80: TikTok Analytics:

  • Introduction,

  • Why do you need Analytics?

  • Native TikTok Analytics,

  • TikTok pixel,

  • Tiklytics,

  • Pentos.


Module 11

TikTok Tips and Tricks

Lesson 81: TikTok Tips and Tricks:

  • TikTok Ads Tips,

  • Content Marketing Tips,

  • Creating a brand community Tips,

  • Driving Sales Tips.


Module 12

Simple TikTok Sales Funnel

Lesson 82: Easy to use 3 steps TikTok Sales Funnel


Module 13

Final Words and Congratulations

Lesson 83: Final Words and Congratulations


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