After you have installed the base code, you may visit our template in Google Tag Manager gallery by clicking on the link. Then, follow through the Creating TikTok Event Tags steps below.

Migrating from TikTok Pixel Events Builder to use our Google Tag Manager Template means you are completely switching to TikTok Pixel Custom Code.If you have already set up TikTok Pixel Events Builder in Google Tag Manager, you should already have the base code installed in Google Tag Manager while having triggers set up via CSS selector or URL in TikTok Events Manager.


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Pixel binding GTM failed: Make sure you are not installing a pixel which has already been connected to your GTM account, otherwise you will get this error message. Please check your Google Tag Manager account to confirm whether the pixel has been installed prior (repeated installation of pixels may result in repeated event data recorded).

No data appearing in Events Manager: Even though you have connected the TikTok Pixel to your Google Tag Manager successfully, if the container you chose has not been installed onto your landing page correctly, the TikTok Pixel will not record data properly.

Event Builder: Create events with our self-service platform to simplify setup. Developer support isn't required for this option, but you must be able to install the TikTok pixel base code on your site.

Hello, recently i tried to pair my tik tok pixel with shopify o make some ads and i really don t know what to do and where i can put it because i only got the error that is saying (Your pixel base code is not installed properly in this page)

Hi @SonYoda I think you have added the tiktok app in shopify, If not then first please add the tiktok app in shopify and configure that app with all the information. After completing all the information the issue you are facing will be solved.

In order to take your advertising on TikTok to the next level you need to install the TikTok Pixel on your website. This HTML code allows you to track actions people take on your website or app after they click on your ad. Additionally, you can create custom audiences based on pages they visit or actions they take & retarget them on TikTok in the future.

Optimize Ad Campaigns: With TikTok Pixel installed you will be able to optimize your ad campaigns to focus on users that seem most likely to take a specific action on your website. You can optimize for conversions, Traffic, or engagement.

Create Custom Audiences: From Website EventsWith TikTok Pixel installed on your website you can create custom audiences or lookalike audiences based on their behavior on your website. These audiences can be used for remarketing.

Setup both "Tiktok install (All networks)" and "Tiktok SAN install". (Optional: You can also create the TikTok SAN Post Install callback to improve your campaign optimizations)

Next, we have the option of installing the pixel code manually or setting up web events with the TikTok pixel automatically. Either option will work perfectly fine since we are working with Google Tag Manager.

This extension helps you verify and troubleshoot pixel installation by checking for errors and providing implementation recommendations for your website. Using this extension will help in our TikTok event tracking.

The TikTok pixel is a small piece of code that you can install on your website. Once installed, the pixel will track specific events, such as when someone views a TikTok ad or clicks on a link to your website. These events are then recorded in your TikTok Ads account so that you can see which ads are driving the most sales.

You can also use a number of third party apps to install your pixel, such as Google Tag Manager, Square, or BigCommerce. To do this, choose Automatically Set Up Web Events via Partner Platforms on your pixel setup screen. Then, click Next.

Now that you have the Tiktok Pixel installed on your Shopify website, you are now ready to run ads on Tiktok. For more information and if you need assistance in setting this up or in running ads, we here at BlueTuskr are ready to help. Till the next tutorial.

After you create and install a pixel, click Next to reach the Create Events page. From here, you can create events using either tracking methods: URL keywords or web elements.

After finishing installing TikTok pixel, from TikTok Ads Manager, you can see the page showing an option to download TikTok Pixel Helper, click Download, a popup will appear, choose Download TikTok Pixel Helper or you can simply go to Chrome extensions.

TikTokers form the most engaged social media users online. The majority of TikTokers fall into the younger millennial and generation Z tech-savvy demographic. They also tend to spend more time using their mobile phones than any other older demographic. For these reasons, app creators and advertisers are flocking to TikTok in order to advertise their products and services. Incidentally, most TikTok users are also heavy users of mobile applications in general. So by targeting this particular demographic, app creators are more likely to drive lower acquisition costs. By using the best TikTok influencers, many brands are lining up to create the best app install TikTok campaigns.

Running an app install campaign via TikTok has never been more popular, and the results can be incredibly successful. TikTok now boasts a streamlined ad interface that makes it easy to create and target your ad campaign, team up with influencers and measure the success of your campaign in real-time. Additionally, there is a wealth of data available on TikTok users that can help you target your ads more effectively.

Coinbase, founded in 2012, is a secure online platform for the exchanging of digital currencies, such as Bitcoin, Ethereum and Enjin coin. To increase app installs for their mobile crypto trading and storage platform, Coinbase ran a series of app install campaigns on TikTok. For this campaign, their target market was both low-tech and high-tech Millennials based in the US, with an interest in financial investment and crypto.

This concept was met with a very positive reception, and their best app installs TikTok campaign ad featuring the show character Maddy Perez accrued an impressive 479.6k likes, 557 comments, and 391 shares.

Dating and networking app Bumble was an early adopter of TikTok ads and has been running campaigns on the platform since 2020. To keep up with the ever-evolving dating scene and to capture the Gen Z market more effectively, they created a campaign featuring popular TikTok influencers discussing their latest hobbies and interests under the hashtag #datewithbetteranswers. One of their best app install TikTok campaigns resulted in a 5x increase in app installs, so they have continued using TikTok as a powerful advertising tool.

PrizePicks is a Daily Fantasy Sports app that launched in 2018. It allows users to bet real money on their fantasy sports leagues. Their target market is mainly male Millennial sports fans with disposable income. They wanted to boost their app installs using a promotional offer, so they set their sites on TikTok.

TikTok Pixel is a powerful tool that allows you to track user interactions and conversions on your Shopify store, specifically from TikTok ads. By installing TikTok Pixel, you can gain valuable insights into your advertising campaigns, optimize your ad performance, and drive more sales. It enables you to measure the effectiveness of your TikTok ads, target specific audiences, and retarget users who have shown interest in your products or website. Understanding the impact of your marketing efforts is crucial for making data-driven decisions and maximizing your return on investment.

There are several compelling reasons why you should consider installing TikTok Pixel on your Shopify store. Firstly, it provides you with valuable insights into user behavior, allowing you to optimize your ad campaigns and website experience accordingly. Secondly, TikTok Pixel enables you to target specific audiences, retarget users who have shown interest in your products, and create lookalike audiences for better ad targeting. Lastly, by tracking conversions and attributing them to your TikTok ads, you can measure the return on your advertising investment and make data-driven decisions to drive more sales.

One additional benefit of installing TikTok Pixel on your Shopify store is the ability to track the effectiveness of your marketing campaigns. With TikTok Pixel, you can monitor the performance of your ads, such as the number of clicks, impressions, and conversions they generate. This data allows you to identify which campaigns are driving the most engagement and sales, enabling you to allocate your advertising budget more effectively.

Prior to installing TikTok Pixel, there are a few preparatory steps you need to take. Firstly, ensure that you have a Shopify store set up and running. Secondly, sign up for a TikTok Business Account and connect it to your Shopify store. This integration is essential for leveraging the full potential of TikTok Pixel. Once these prerequisites are met, you are ready to proceed with the installation process.

Before proceeding with the installation process, it is important to familiarize yourself with the different events that can be tracked using TikTok Pixel. These events include page views, add to cart, purchases, and more. Understanding which events are relevant to your business will help you optimize your TikTok advertising campaigns and track the success of your marketing efforts.

While installing TikTok Pixel on Shopify is usually a straightforward process, you may encounter some common issues. These can include incorrect code placement, conflicts with other tracking codes, or outdated themes. If you face any problems during the installation, refer to the TikTok Pixel documentation or seek assistance from Shopify support for troubleshooting guidance. e24fc04721

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