"Business has only two functions – marketing and innovation.”
The Planning of a Marketing and Public Relations strategy is one of the most difficult aspects of business for most small to medium sized companies. The numbers are extremely important when we develop our business and strategic plans because they tell us the bottom line. However, it is the Marketing Plan component that generates the revenue. A sound marketing strategy takes in-depth research and careful planning. There are difficult questions to answer.
Most businesses fail because they make false assumptions about the market and create messages that are ineffective. There is a lot of competition out there not only in delivering your product or service but also in attempting to get your message through all the competing advertising noise.
Our plans follow a logical progression of research and development. In the initial process you will be put through a marketing interview with one of our planners. If you answer the questions with a high degree of accuracy in the preliminary stages – the money you invest in your Planning will show a high return.
Don’t take a chance with your business when it comes to marketing. The Spin Doc has years of experience helping small to medium sized businesses avoid the critical mistakes and create a sound market strategy with effective messages and branding.