The logo is created through the combination of two geometric elements, inspired by the diamond and the sparkle of jewelry. The repetition and symmetry of the shapes result in a clean, elegant, and premium symbol that is directly linked to the brand’s identity.
Diamond | The original design is inspired by the shape of a diamond.
Diamond pattern | The diamond is combined with geometric elements, creating a richer and more symmetrical composition.
The Logo Mark | The final design captures the sparkle and luxury of the jewelry through a clean, recognizable symbol.
The logo grid illustrates the geometric logic behind the symbol. The vertical and diagonal lines highlight the symmetry, balance, and precision of the composition, elements associated with the purity and luxury of the jewelry.
Charm believes that tea is more than just a drink! They know that tea is a way to relax and unwind. That’s why they created a monthly subscription box for all tea lovers. The box can be customized to each customer’s needs, and every month, subscribers also receive a secret flavor to try.
Charm wants its brand identity to exude relaxation, minimalism, and uniqueness.
personal project
Ylika 365 is a new hardware store that wanted to set out on its own path with a distinctive and dynamic visual identity. The goal was to create a brand with a fun vibe that breaks away from the industry’s traditional image, drawing inspiration from 90s aesthetics and graffiti culture.
The brand identity combines bold urban elements, a playful spirit, and retro references, creating a bold and recognizable look with a
youthful feel.
Luko Pops is a brand of traditional Greek loukoumades that aims to introduce the Greek tradition of sweets to Asian audiences, starting with the Philippines. The goal was to create an identity that combines Greek heritage with the vibrant and colorful aesthetic of local culture.
The grandmother figure and shades of blue were key elements of the identity, highlighting Greek tradition, while the bolder colors add a playful touch. The circular composition of the grandmother was designed to also serve as the brand’s distinctive logo.
Mimikos Fishing Tours offers private boat tours and fishing experiences in Volos and Pelion, accompanied by an experienced captain and his own boat. The goal was to create a visual identity that captures the connection to the sea and fishing, with a particular emphasis on rod-and-reel fishing, which is the brand’s main service.
The new identity draws inspiration from the marine world and elements of fishing, creating an authentic and recognizable brand that conveys a sense of adventure, relaxation, and freedom at sea.
Sweet love flavors is a local small business that focuses on creating cakes and other sweets for various occasions such as birthdays, weddings, etc. The owner wanted the logo to represent her own character, the fact that her cakes are homemade, and also the love that goes into their creation. The funny thing is, her name is also Love, so it was only fitting that she named her business like that.
Rebranding for a local coffee shop. The new owner wanted to change the style of the coffee shop to something more modern, young and fresh, so changing the old logo was necessary.
Surfer Boy Pizza is a business located in Lenora hills, California.
personal project
Napur is an Icelandic gin brand created with pure Icelandic glacial water and unique botanicals such as juniper berries and arctic thyme. Napur, meaning cold, chilly & bitter in old Norse, is a brand that really want to show their heritage and wishes to create a brand that feels timeless and unique.
personal project
Meet Munchies, a fresh startup that are looking to expand their biz. Munchies wants to bring people together through their irrestistable, vegan cookies and wants to have a brand identity that feels fluid, funky and friendly!
personal project