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Real talk for parents & coaches raising the next generation of hoopers.
Real talk for parents & coaches raising the next generation of hoopers.
Tune in to The Other Side of the Kourt podcast for weekly audio-only episodes breaking down youth basketball development, recovery tips, fundraising ideas, and behind-the-scenes insight to help girls thrive on and off the court.
Support beyond the X’s and O’s.
Support beyond the X’s and O’s.
Get actionable tools, tips, and templates to improve communication, engagement, and growth both at home and on the court. Perfect for first-time basketball parents, volunteer coaches, or anyone raising a hooper.
Rep the movement. Wear the mission.
Rep the movement. Wear the mission.
Our empowering merch line features bold designs like our founding logo tees and “Next Up” headbands — made to spark pride, start conversations, and support girls’ basketball in every community.
Lakerra Lawson is the Founder & CEO of The Kourts ATL — a youth sports education brand dedicated to girls’ basketball. A former college player and two-time NCAA Division III Champion, she combines her background as a PE teacher, youth basketball coach, and podcast host to bring a unique blend of experience in coaching, education, and media. With a degree in Exercise Science and a passion for empowering young athletes and the adults who support them, Lakerra is building a platform where girls who ball feel seen, supported, and celebrated.
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