Low-powered Electric Motorcycle and Scooter Market size is estimated to be USD 5.1 Billion in 2024 and is expected to reach USD 12.8 Billion by 2033 at a CAGR of 10.7% from 2026 to 2033.
The European low-powered electric motorcycle and scooter market has experienced significant growth in recent years, driven by the increasing demand for sustainable urban mobility solutions. This surge is largely attributed to the rise of micromobility, a concept encompassing light, often electric vehicles designed for short-distance travel. According to recent data, electric scooters have gained substantial popularity among urban commuters, offering an affordable and eco-friendly alternative to traditional transportation methods.
However, this rapid adoption has prompted European countries to implement specific regulations to ensure safety and order. For instance, Germany has authorized e-scooters on roads, capping their maximum speed at 20 km/h. Similarly, France prohibits e-scooter parking on sidewalks, imposing fines of €135 for violations, and restricts their speed to 25 km/h in Paris. Such regulations reflect a broader European consensus, with many countries aligning around a 25 km/h speed limit for e-scooters.
In a move to enhance safety, Italy has introduced new measures requiring e-scooter riders to wear helmets and carry third-party liability insurance. These regulations aim to address concerns over reckless behavior and the increasing number of accidents involving e-scooters. While these measures are intended to improve safety, operators express concerns that they may significantly reduce usage, potentially impacting the sustainability of shared e-scooter services.
From an industry perspective, manufacturers and service providers must adapt to these evolving regulatory landscapes. Compliance with varying national regulations necessitates design modifications and operational adjustments. For example, integrating speed limiters and providing helmets are becoming essential features to meet legal requirements and ensure user safety.
Moreover, the market is witnessing strategic expansions by major manufacturers. India's Hero MotoCorp plans to introduce electric scooters under its Vida brand in the UK and other European countries by mid-2025. This move signifies the company's entry into developed markets, reflecting the growing global interest in electric two-wheelers. Such expansions are expected to intensify competition, driving innovation and potentially leading to more affordable options for consumers.
In terms of applications, low-powered electric motorcycles and scooters are primarily utilized for short-distance urban commutes, last-mile connectivity, and delivery services. Their compact size and ease of use make them ideal for navigating congested city streets, reducing traffic and emissions. Industries such as food delivery and logistics are increasingly adopting these vehicles to enhance efficiency and sustainability.
However, challenges persist. The initial cost of electric vehicles, limited charging infrastructure, and varying regulations across Europe pose obstacles to widespread adoption. Addressing these issues requires collaborative efforts from governments, manufacturers, and service providers to develop supportive policies, invest in infrastructure, and educate consumers about the benefits of electric mobility.
In conclusion, the European low-powered electric motorcycle and scooter market is poised for continued growth, driven by the demand for sustainable urban transportation. While regulatory measures aim to ensure safety and order, they also present challenges that the industry must navigate. Strategic expansions by manufacturers and the increasing adoption across various industries highlight the market's potential, promising a dynamic and evolving landscape in the years to come.
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Electrotherm
Greaves Cotton
Hero Electric Vehicles
Mahindra Group
Niu Technologies
Songuo Motors
TACITA
Z Electric Vehicle
Zero Motorcycles
Zhejiang Luyuan Electric Vehicle
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Europe region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Europe Low-powered Electric Motorcycle and Scooter Market
Electric Motorcycles
Scooters
Lithium-Ion Battery
Lead-Acid Battery
Below 3 kW
3 kW - 5 kW
Above 5 kW
Regular Charging
Fast Charging
Wireless Charging
Personal Use
Commercial Use
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
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1. Introduction of the Europe Low-powered Electric Motorcycle and Scooter Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Market Size And Trends
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Europe Low-powered Electric Motorcycle and Scooter Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Europe Low-powered Electric Motorcycle and Scooter Market, By Type
6. Europe Low-powered Electric Motorcycle and Scooter Market, By Application
7. Europe Low-powered Electric Motorcycle and Scooter Market, By Geography
Europe
8. Europe Low-powered Electric Motorcycle and Scooter Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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