South Korea Low-Alcohol Beverages Market was valued at USD 3 Billion in 2022 and is projected to reach USD 6 Billion by 2030, growing at a CAGR of 8.2% from 2024 to 2030.
The South Korea low-alcohol beverages market is experiencing significant growth, driven by evolving consumer preferences and an increasing interest in health-conscious drinking. In recent years, there has been a notable shift in the alcohol industry as more consumers opt for lighter alternatives that offer the social benefits of alcohol without the drawbacks of higher alcohol content. This trend has sparked the development of a wide variety of low-alcohol beverages that cater to different tastes and dietary needs, particularly among millennials and health-focused consumers.
One of the primary drivers of this shift is the growing awareness of the health risks associated with heavy drinking. Low-alcohol beverages, typically with alcohol content ranging from 0.5% to 5%, offer a more moderate option for those looking to reduce their alcohol intake while still enjoying the social atmosphere of drinking. Products such as low-alcohol beers, wine coolers, and flavored spirits are becoming increasingly popular in South Korea, appealing to a broad demographic, including younger people and women.
The beverage industry in South Korea has adapted to these changes by introducing a range of innovative products that cater to consumer preferences for low-alcohol options. For instance, major breweries and distilleries are now investing in research and development to create beverages that maintain the taste profile of traditional alcohol while offering a lighter, more refreshing option. The market is also seeing the rise of non-alcoholic options, particularly in the beer and wine categories, as consumers demand healthier choices that do not compromise on flavor.
From an industry perspective, the requirement for low-alcohol beverages is clear: a need for variety, taste, and health-conscious alternatives. Manufacturers must continually innovate to keep up with changing consumer expectations. With more people seeking low-alcohol beverages, the demand is expected to continue growing, opening new opportunities for both established companies and new entrants into the market.
As the trend continues to gain traction, the South Korean low-alcohol beverages market is set to expand further, with more tailored options and innovative solutions emerging to meet the diverse needs of consumers. The future of the market looks promising, as health-conscious drinking becomes increasingly popular among South Korea’s population.
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Anheuser-Busch Inbev
Carlsberg
Constellation Brands
Bacardi Limited
Other Prominent Vendors
Abita Brewing
Aftershock Brewing
A. Le Coq
Asahi Premium Beverages
Bell'S Brewery
Blake'S Hard Cider
Blue Moon Brewing
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By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the South Korea Low-Alcohol Beverages Market
Low-Alcohol Beer
Low-Alcohol Wine
Low-Alcohol Spirits
Low-Alcohol Cider
Fruity
Citrus
Herbal
Spiced
Sweet
Others
Bottles
Cans
Cartons
Pouches
Millennials
Generation Z
Baby Boomers
Health-conscious Consumers
Occasional Drinkers
Supermarkets and Hypermarkets
Specialty Stores
Online Retail
Bars and Restaurants
Liquor Stores
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
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1. Introduction of the South Korea Low-Alcohol Beverages Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. South Korea Low-Alcohol Beverages Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. South Korea Low-Alcohol Beverages Market, By Type
6. South Korea Low-Alcohol Beverages Market, By Application
7. South Korea Low-Alcohol Beverages Market, By Geography
Asia-Pacific
China
Japan
Korea
India
Australia
Indonesia
Thailand
Philippines
Malaysia and Vietnam
8. South Korea Low-Alcohol Beverages Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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