Hi - there
I'm Malik, a passionate brand developer and strategist with a knack for turning ideas into impactful brands.
In the last 3 years, I've successfully crafted and executed brand strategies that resonate with audiences and drive business growth.
With a background in marketing and a focus on brand development, I've worked with diverse clients across industries.
From startups to established businesses, I bring a creative yet strategic approach to every project.
if you want to discuss a project or an opportunity you can reach out to me at: bnusamot@gmail.com
💡Highlights:
Achieved a 45% increase in customer engagement through a successful brand strategy for Davinsoft Digitals
Generated a 20% increase in foot traffic with a sophisticated content marketing strategy for Renedg Consult
Created +30 though leadership contents that resulted in +1,395% of new accounts reach
Managed a team of 19, Providing Guidance, Mentorship and Training in Improving their skills and performance
Demonstrated adaptability in navigating fast-changing business landscapes for sustained brand relevance.
🌀Values:
Passion for Purpose-Driven Brands: Believing in the power of purpose, creating brand narratives that make a positive impact on society
Results-Driven: Focusing on measurable outcomes, delivering strategies that drive business growth and enhance brand value.
Audience-Centricity: Crafting strategies that resonate with the target audience, ensuring brands connect authentically.
Innovation: Embracing innovative approaches to brand development, staying ahead in a dynamic business landscape.
Continuous Learning: Committing to continuous learning and professional development to stay at the forefront of industry best practices.
Brand Strategy
Copywriting
Identity Development
Brand Storytelling
Marketing Campaigns
Market Research
Facilitation & Public Speaking
Challenges: Davinsoft Digitals a digital marketing agency that started has a side hustle in 2020 is looking to transform to fully operational brand,
hence a need for new operational structures, business plan, communications guideline, fully planned conversion funnel and go to market strategy
Solution: After 2 weeks of intensive and understanding the brands offer: i then laid out the foundations for the brands communications and marketing strategy
including the web copy, social media contents, blog articles and lead generation ads
The Result we got was a 200% increase in total revenue made by the brand plus 10x ROAS
Also their social media channels that has been inactive for a long time started to see a significant boost in number of new reach and engagement
Challenges: Tasked with creating a well crafted structure on how to drive publicity and awareness across various platforms on the importance of creating sustainability in business and the purpose of business safari as a brand
Solution: I quickly go on to study the project brief to fully understand the project, what strategy would work best and how to go about it
The Result After crafting a well thought out plan and submitting for review, the team had to come in conclusion that I head the buzz team
Challenges: Renedg Consult, a social impact organization struggled with differentiating itself in a saturated market
while also trying communicated effectively it's purpose and missions
Solution: After series of 1:1 clarity call with the founder I got to work using the key notes from these call to create the foundation for Renedg Communications and Customer Acquisition Strategies
Including the website, mission and vision statement, communication style and tone of voice
The Result we got was a total of 297 new acquisition through organic traffic with 12% increase in social media engagement rate
Improved Handson Excellence Academy Proposal copy that Increased conversion rate by 20%
Invited to facilitate a session on Paradigm Shift and Growth Mindset sharing insights and expertise with career enthusiast
Crafted, Planned and Executed awareness campaign for Abuja Business Hub Initiative that resulted into +27 new registrations
Have a project in mind or just want to chat about branding strategies? I'm always open to new opportunities and collaborations.
Email: bnusamot@gmail.com
Phone/WhatsApp: +2348163180328
LinkedIn: https://www.linkedin.com/in/thebnusamot/