RESOURCES

BRANDING

• CREATE A LOGO / BRAND FOR THE THEATRE COMPANY

• BITMOJI (MAKE A CHARACTER OF YOURSELF)

• SHOW SHIRTS & MERCHANDISE

  • REDBUBBLE.COM / SPRI.NG (FORMERLY SPRING TEES)

  • T-SHIRTS, HOODIES, PILLOWS, ETC

• BANNERS & POSTERS

  • VISTAPRINT - BANNERS (I DO 2.5’x6’ AND THEY HANG AT THE ENTRANCE TO THE SCHOOL)

  • VISTAPRINT - POSTERS (CHOOSE 11x17 FLYERS AND UPGRADE THE PAPER STOCK

  • WATCH FOR DISCOUNTS (THEY REGULARLY HAVE 10%-40% OFF)

SOCIAL MEDIA  

• METRICOOL

  • THEATRE THINGAMABOB (VIDEOS, MEMES, ETC)

  • FREE & ALLOWS FOR SCHEDULED POSING USING GOOGLE SHEETS (HERE’S A SPREADSHEET I’VE CREATED, NOTICE THE TABS ON THE BOTTOM, I’VE SEPARATED THE POSTS INTO CATEGORIES)

• SHORT VIDEOS

  • CAPCUT OR INSHOT

  • YOUTUBE SHORTS, INSTAGRAM REELS, TIKTOK

• CANVA

  • CREATE WEBPAGE IMAGES, LOGOS, ICONS & ANIMATED GIFS

  • PRODUCTION POSTERS / BANNERS

  • BANNERS FOR CANVAS, GOOGLE CLASSROOM, FACEBOOK, YOUTUBE, TIKTOK, INSTAGRAM, TWITTER, SNAPCHAT (METRICOOL WILL POST TO ALL OF THESE SIMULTANEOUSLY, AND CAN BE SET UP TO DO IT AUTOMATICALLY)

WEBSITE

• MAIN PAGE WITH SEASON, TICKETS, LINKS & CALENDAR

• STATIC PAGES (RARELY CHANGE)

  • AUDITIONS / REHEARSALS (ALL YOUR RESOURCES/INSTRUCTIONS/RULES)

  • THEATRE COMPANY HISTORY

    • LINK TO PHOTOS AND PROGRAMS

PROGRAMS

• DIGITAL PROGRAMS are faster, cheaper and can look more professional.

  • Google Doc Program

  • Google form data and a mail merge can create a complete cast bio quickly and easily EXAMPLE

  • Post QR codes at the show for people to have instant access to the program

  • Additionally, if there is an error, it can be fixed in a matter of minutes – no reprinting and folding at additional expense and waste

  • TIP: Use darker colors as background with light/white lettering. This keeps screens dim if people access the program during performance