A lot of YouTube Shorts seem to just randomly "take off" with no means of why they are taking off in the first place!
You often see a lot of shorts related to new and random things. But yet, when you try to do a random thing, it doesn't get anywhere.
These shorts gain lots of traction and can explode due to the high amount of watch time. If a video has a high amount of watch time and gets enough clicks, YouTube takes this as a message that that video is great! And thus promotes it through the algorithm.
Engaging videos create this watch time! Novel ideas, perspectives, and distinctive ways of presenting topics are what get your video to get nailed across YouTube.
But uniqueness isn't always the way through to your success. The truth is, it comes down to how you present your findings.
Dylan Lemay, an evergrowing, trending Ice Cream Shorts YouTuber with millions of followers on YouTube and TikTok blew up. In one of his videos, he goes in-depth with a simple, but valuable answer to why some stupid things blow up on YouTube. Here are some key points he said in that video:
So, what can we take from all this? YouTube Shorts require the right balance between hard work, novelty, and presentation.
Sounds overwhelming? Don't worry. Here are some insightful ideas on making better YouTube Shorts!
Have you ever run out of ideas to make shorts on? Well, simply take a recently-trending idea on YouTube and take a twist on it.
For instance:
This is just an example regarding non-YouTube shorts.
Regarding YouTube shorts, this example has to be short and engaging! Here are some channel examples: Milad Mirg, Block Facts, TIKTORIKI
It's a misconception that everything needs to be extremely fast-paced and full of high energy to satisfy our generation's audience. But, this kind of style has the potential to drive away viewers because it can be obnoxious. If you want to be engaging, be yourself, and be straight to the point. Yes, talking fast can help, but make sure to do it at a good pace that fits the style of the video. If you are naturally high-energy and fast-paced, that is okay. Don't put on a mask and exaggerate your energy to unnatural means.
Some people, even me, are worried about making videos in the first place, due to them potentially sucking.
But the truth is, you have to post.
As cliche as it is, it's said for a reason.
If you never try, you'll never improve.
If you're feeling down, remember that failure only makes you stronger.
Here are a list of insightful, easy to expand on, and filler topics.
Tips & Tricks on everyday things
Commentary with a POV
Motivational Advice
Stupid debates like the toilet paper debate or a microwave debate I made
X versus Y type shorts
Constructive commentary/criticism on another short/video
Embarrassing things
Compilation of your personal fails/successes
Personal projects
Something weird you do
Feel free to expand on anything I said in the comments. Or, if you have your own ideas, don't hesitate to share them! Thanks for reading!