Yes, it is. The ebook is designed as a practical introduction to the Growth Leak thinking framework and is provided at no cost.
No. The framework looks beyond advertising. Your growth leak could sit within content, SEO, social media, conversion, customer experience, retention or the connection between several channels.
It's particularly useful for SMEs that are already investing time or money into digital marketing but aren't confident that those investments are producing the business outcomes they should.
It will help you identify potential problems and understand why they happen. A complete diagnosis requires looking at your specific business, customers, channels, data and commercial objectives.
You can apply the insights yourself. If you want a deeper, business-specific diagnosis, you can enquire about THE GROWTH LEAK AUDIT™.