Yoghurt Market size was valued at USD 87 Billion in 2022 and is projected to reach USD 123 Billion by 2030, growing at a CAGR of 4.5% from 2024 to 2030.
The yoghurt market is segmented based on its application across various industries. Among the primary applications of yoghurt are its incorporation in dairy products, food & beverages, and health supplements, among others. The dairy products segment is the largest and most dominant application for yoghurt, given its intrinsic association with dairy and its versatility as an ingredient. Yoghurt is not only consumed as a standalone product, but also used in the creation of a wide variety of dairy-based foods. These include yoghurts of various flavors, including low-fat, flavored, and probiotic options, often serving as both a functional and indulgent food product. Additionally, it is widely used as a base for desserts, smoothies, and in cooking, where its creamy texture and tangy flavor enhance the overall product offering.
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Yoghurt's role in food and beverages extends beyond its traditional form. As an ingredient, yoghurt is used in a diverse range of food products, from salad dressings to bakery goods. Its high protein and probiotic content make it an attractive addition to a health-conscious diet. As consumers demand healthier food options, yoghurt is increasingly utilized in plant-based products, low-sugar formulations, and other diet-specific variants. The global rise of veganism and lactose-free diets has driven the popularity of non-dairy yoghurt alternatives, expanding the market further. This growing demand for healthier, functional foods is set to continue as consumers increasingly prioritize wellness and clean eating.
The dairy products subsegment of the yoghurt market includes all yoghurt-based products derived directly from milk. These include standard yoghurts, Greek-style yoghurts, and fermented varieties. Yoghurt, as a product, is made through the bacterial fermentation of milk, a process that has been used for centuries. The dairy yoghurt market is seeing consistent growth due to the increasing popularity of functional foods, particularly those enriched with probiotics, which are beneficial for digestive health. In addition to the traditional consumption of yoghurt, many dairy-based products such as yoghurt drinks, ice cream, and parfaits utilize yoghurt as a key ingredient. Health benefits such as improved digestion, stronger immunity, and enhanced gut health contribute to the ongoing expansion of this subsegment.
Furthermore, the dairy-based yoghurt market has witnessed significant innovation in recent years, with manufacturers offering a wider variety of flavors and textures to cater to evolving consumer preferences. The introduction of plant-based alternatives, such as almond or soy-based yoghurts, has also led to a diversification of offerings within the dairy yoghurt market. The continued focus on low-fat, organic, and probiotic-enriched yoghurts is expected to drive further growth, especially in developed economies where consumer demand for functional and health-promoting foods remains high. The segment is also supported by an increasing awareness of the nutritional benefits of dairy, particularly in supporting bone health due to its calcium content.
The food & beverages subsegment of the yoghurt market represents the wide range of yoghurt-based products used in both ready-to-consume food and beverage items. Yoghurt plays a critical role in the food industry due to its versatility as an ingredient in savory and sweet dishes alike. In beverages, yoghurt serves as a base for smoothies, yoghurts drinks, and other liquid products. It provides both taste and a creamy texture, along with the functional benefits of probiotics. In terms of food products, yoghurt is used in desserts, dips, dressings, and even in savory preparations like tzatziki or curries. Additionally, yoghurt is increasingly utilized in bakery products such as cakes, muffins, and breads, offering an alternative to traditional dairy products like cream and butter. As health-conscious eating continues to rise, there is growing demand for lower-sugar, probiotic-rich, and clean-label yoghurt-based food & beverage products.
The food and beverage application segment has been witnessing innovation, with many manufacturers experimenting with new formats and product offerings. A significant trend within this subsegment is the growing popularity of plant-based yoghurts, made with ingredients such as coconut, almond, or oats. These products offer dairy-free alternatives to traditional yoghurts, appealing to a broader consumer base that includes vegans, lactose-intolerant individuals, and those seeking dairy-free diets. The demand for healthier, natural, and functional food and beverage options has prompted manufacturers to focus on producing fortified yoghurt drinks, dairy-based smoothies, and other products designed to support digestive health, weight management, and overall wellness.
The yoghurt market has seen substantial evolution over the years, driven by changing consumer preferences, innovations in product offerings, and increasing awareness about health and wellness. A key trend is the rising demand for functional foods, particularly those offering health benefits beyond basic nutrition. Yoghurt, with its probiotic properties, fits perfectly within this trend as consumers seek products that promote better digestive health, stronger immunity, and overall well-being. The growing awareness of gut health and the link between probiotics and digestion has significantly contributed to the widespread adoption of yoghurt in diets globally.
Another key trend is the shift towards low-sugar, organic, and clean-label products. Consumers are becoming more conscious of the ingredients in their food and beverages, prioritizing natural and organic options. As a result, manufacturers are focusing on creating healthier, more transparent products with simple, recognizable ingredients. The trend towards dairy-free and plant-based alternatives is also gaining momentum. With the rise of veganism and lactose intolerance, demand for non-dairy yoghurts made from ingredients like almonds, oats, and coconut is on the rise. These innovations are not only expanding the consumer base but also driving the market's diversification.
The yoghurt market is ripe with opportunities, especially as demand for healthier, functional food options continues to grow. One of the primary opportunities lies in the development of new product formulations that cater to emerging consumer trends. With the increasing interest in plant-based diets, manufacturers have the chance to invest in developing dairy-free alternatives, tapping into a rapidly growing market. The introduction of plant-based yoghurts that offer similar texture, taste, and nutritional benefits as traditional dairy yoghurts presents a significant opportunity for expansion.
Additionally, there is a growing demand for on-the-go, ready-to-eat yoghurt products, particularly among busy consumers seeking convenient, healthy snacks. This trend provides opportunities for brands to innovate in packaging and product formats. Furthermore, increasing disposable incomes in emerging markets present an opportunity for global yoghurt brands to expand their presence and cater to a larger, more diverse consumer base. With growing awareness of the benefits of probiotics and functional foods, the market for probiotic-enriched yoghurts and related health-focused products is also expected to experience sustained growth.
1. What are the benefits of consuming yoghurt?
Yoghurt is rich in probiotics, which promote gut health, improve digestion, and support immune function. It also provides essential nutrients such as protein, calcium, and vitamins.
2. Can yoghurt help with weight loss?
Yes, yoghurt is a low-calorie, high-protein food that can support weight loss by increasing feelings of fullness and boosting metabolism. Greek yoghurt, in particular, is beneficial for weight management.
3. Is yoghurt good for lactose-intolerant individuals?
Yes, many lactose-intolerant individuals can consume yoghurt, as the fermentation process breaks down much of the lactose. Lactose-free and dairy-free alternatives are also available.
4. What is the difference between Greek yoghurt and regular yoghurt?
Greek yoghurt is strained to remove excess whey, resulting in a thicker texture and higher protein content compared to regular yoghurt, which is typically smoother and less dense.
5. Can yoghurt be used in cooking?
Yes, yoghurt is a versatile ingredient used in various dishes such as dips, dressings, marinades, and desserts. It also serves as a substitute for sour cream and mayonnaise in recipes.
6. What are the best alternatives to traditional dairy yoghurt?
Popular dairy-free yoghurt alternatives include almond milk, coconut milk, soy milk, and oat milk-based yoghurts. These cater to vegan and lactose-intolerant consumers.
7. How is probiotic yoghurt different from regular yoghurt?
Probiotic yoghurt contains live beneficial bacteria, which support digestive health. Regular yoghurt may not contain these active cultures unless specified on the label.
8. Is it better to consume plain or flavored yoghurt?
Plain yoghurt is typically healthier as it has no added sugars, while flavored yoghurts may contain sweeteners and preservatives. However, both types offer health benefits when consumed in moderation.
9. What is the future of the yoghurt market?
The yoghurt market is expected to grow steadily, driven by trends such as plant-based alternatives, functional food demand, and increasing consumer awareness of health and wellness.
10. Are probiotic yoghurts effective for digestive health?
Yes, probiotic yoghurts contain beneficial bacteria that can help maintain a healthy gut microbiome, improve digestion, and boost overall immunity.
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Top Yoghurt Market Companies
Ultima Foods
Sodiaal
Nestle
Chobani
General Mills
Kraft Foods Group
Red Mango
TCBY
Yogurtland
Menchie’s
Danone Groupe
Yakult Honsha
SweetFrog
Stonyfield Farm
FAGE International
Sanyuan
Regional Analysis of Yoghurt Market
North America (United States, Canada, and Mexico, etc.)
Asia-Pacific (China, India, Japan, South Korea, and Australia, etc.)
Europe (Germany, United Kingdom, France, Italy, and Spain, etc.)
Latin America (Brazil, Argentina, and Colombia, etc.)
Middle East & Africa (Saudi Arabia, UAE, South Africa, and Egypt, etc.)
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