Tess Hanson
2235 21st SW, Mason City, IA, 50401
(641) 530-1064
tess0113@mchsi.com
Education
Bachelor of Arts (B.A.) in Communication Studies, Minors in Spanish and Sociology, 2017
Central College – Pella, IA
Certifications
Social Marketing, Hootsuite, October 2019
Professional Experience
North Iowa Area Community College, Mason City, IA, July 2019 - Present
Testing Administrator
- Schedule testing appointments
- Administer professional certification testing
- Administer college class placement testing
- Interpret and communicate testing results to test takers
- Operate various computer testing programs
- Communicate effectively with students of various backgrounds and language abilities
- Organize testing materials
HY-VEE,Mason City, IA, June 2019 – October, 2019
Cashier
- Handled monetary transactions
- Assisted customers with questions and issues
- Filled and organized displays
- Communicated effectively with customers of various backgrounds and language abilities
WINNEBAGO COOPERATIVE TELECOM ASSOCIATION, Lake Mills, IA, April 2018 – April 2019
MARKETING ASSOCIATE
- Developed marketing campaigns; designed brochures, billboards, and bill inserts/onserts
- Coordinated and executed successful company events
- Authored video scripts, press releases, and social media content
- Oversaw preparations for commercial shoots
- Authored, coordinated, and scheduled social media posts across all platforms
- Managed social media engagement efforts.
- Increased the brand’s social media reach by 50 percent
- Increased Facebook pages “Likes” by over 200%
- Filmed, edited and produced videos for all platforms
- Monitored social media analytics across all platforms
- Assisted in creating the marketing department budget
- Created and updated local television advertisements
- Performed telephone/in-person reception and general office duties.
KAMSI MAGAZINE, Mason City, IA, Summer 2017
JOURNALIST/EDITORIAL INTERN
- Maintained knowledge of trending topics in the entertainment industry to create relevant articles
- Edited pieces about politics and entertainment tied to racism
- Assisted team in the determination and implementation of marketing strategies
KIMT TELEVISION, Mason City, IA, Summer 2017
INTERN
- Created and edited scripts for television broadcasts and stories for the KIMT website
- Operated cameras and associated equipment
- Filmed and edited news stories for broadcast
MASON CITY CHAMBER OF COMMERCE, Mason City, IA, Summer 2016
DIGITAL MEDIA INTERN
- Maintained Facebook, Twitter, and LinkedIn pages for the Chamber of Commerce.
- Coordinated and scheduled posts for publication on all social media accounts.
- Evaluated social media engagement
- Implemented initiatives to increase audience interaction
- Increased social media engagement by 20 percent
CENTRAL COLLEGE, Pella, IA, September 2017 – December 2017
SUSTAINABILITY COMMUNICATION ASSOCIATE
- Maintained, updated, and created content for social media accounts for the Sustainability office.
- Led day-to-day social media efforts
- Increased Instagram and Twitter audience engagement by 5 percent
- Shot, scripted, edited, and published sustainability education videos.
CENTRAL COLLEGE PHONE-A-THON, Pella, IA, August 2014 – October 2016
STUDENT AMBASSADOR
- Completed outbound calls to alumni, parents, and community leaders to raise funds for Central College Journey Scholarships; exceeded fundraising goals.
- Recognized as a top fundraiser incentive earner.
- Answered questions and communicated information regarding fundraising campaign to donors
Community Involvement
ZETA UPSILON SORORITY, PELLA, IA OCTOBER 2015 – DECEMBER 2017
CHAIR OF ADVERTISING AND COMMUNITY INVOLVEMENT
- Maintained 3.0 GPA
- Kept detailed account of sorority business meetings
- Assisted in fundraising campaigns
- Created advertisements for campus sorority events
- Organized sorority campus events
- Recruited members of the Central College community to pledge Zeta Upsilon
- Coordinated Zeta Upsilon social media posts and monthly alumni newsletter
- Furthered Zeta Upsilon’s philanthropic mission
NATIONAL RESIDENCE HALL HONORARY, PELLA, IA, SEPTEMBER 2014 – DECEMBER 2017
SECRETARY
- Maintained 3.0 GPA
- Kept detailed account of chapter business meetings
- Assisted in planning campus events
- Created campus advertisements for Central College NRHH events
Additional Information
Languages: English, Spanish
Technical Proficiencies: Adobe Creative Cloud, Microsoft Office (Word, Excel, PowerPoint), Hootsuite, email, Twitter, Facebook, Instagram, Final Cut Pro, EDIUS, ENPS, Frankly Producer, Avid, iNews, MailChimp, Sysomos, Shareable, Canvs, Nielson Social, Netbase Google Analytics