The project involves the re-designing the website of Tech Innovators Inc. Tech Innovators is a fast-growing technology company known for its innovative products and services. With this web re-design we aim to greatly increase the reach of their product and improve their brand image.
We aim that 75% of users interact with the new website's page contents (scroll depth and time spent). The new web redesign helped keep users engaged longer.
Our goal is to increase from 10,000 to 12,000 visitors/month (20% growth in 3 months). Increase returning visitor percentage, indicating higher engagement.