The Red Tour is the third worldwide concert tour by American singer and songwriter Taylor Swift. The tour launched in support of Swift's fourth studio album, Red (2012).
On October 25, 2012, in partnership with ABC News on the prime-time TV special All Access Nashville with Katie Couric – A Special Edition of 20/20, Swift announced that she would be launching a North American stadium and arena tour in early 2013 in support of her fourth studio album, Red. During a radio interview with WRVW, Swift mentioned that "It's nothing like any other tour before.
Swift told Billboard: "Of course, you know the tour will be a big representation of this record," Swift tells Billboard. "I'm so excited to see what songs the fans like the most and which ones jump to the forefront, because that's the first step. We always see which songs are really the passionate songs and the ones the fans are freaking out over the most, and those are the ones that are definitely in the set list. I can't wait for that."
The Red Tour (2013-2014) was a vibrant and emotional journey that showcased Taylor Swift’s evolution as a performer. One of the most unforgettable moments was her piano-only performance of "All Too Well," where her raw emotions and storytelling captivated audiences. The tour’s grand finale, "We Are Never Ever Getting Back Together," brought a circus-inspired spectacle, with Taylor dressed as a ringmaster and dancers in playful costumes, making for a fun and energetic ending. The tour was also known for its surprise guest appearances, with artists like Ed Sheeran, Jennifer Lopez, and Carly Simon joining Taylor on stage for special performances. With a mix of heartfelt ballads, high-energy anthems, and theatrical visuals, the Red Tour became one of Taylor’s most iconic and memorable live experiences. 💜🎤✨
Ed Sheeran (North America)
Austin Mahone (North America, select venues)
Joel Crouse (North America, select venues)
Brett Eldredge (North America, select venues)
Casey James (North America, select venues)
Florida Georgia Line (North America, select venues)
Neon Trees (Oceania)
Guy Sebastian (Oceania, select venues)
The Vamps (Europe, select venues)
Andreas Bourani (Germany)
CTS (Japan)
Nicole Zefanya (Indonesia)
Meg Bucsit (Philippines)
Imprompt-3 (Singapore)
IamNeeta (Malaysia)
The Red Tour was a massive success, selling out stadiums and arenas worldwide. With 86 shows across multiple continents, the tour attracted over 1.7 million fans and generated $150.2 million in revenue. Tickets for several shows sold out within minutes, showcasing Taylor Swift's growing global popularity. One of the highest-grossing stops was in Shanghai, China, where the concert earned $6.2 million. The tour's impressive ticket sales solidified Swift’s status as a dominant force in the music industry.