Glenfiddich Challengers Club
Website. Social Media.
Glenfiddich Challengers Club
Website. Social Media.
Embedded Files
Website. Social Media.
The Campaign
Glenfiddich created the Challengers Club as a space where change-makers 'Mavericks' can connect to facilitate solutions to some of Africa's most pressing matters. In 2022, the club welcomed Maps Maponyane and Zandile Ndhlovu to spread the word about water security and raise funds for the Glenfiddich Water for Life initiative by embarking on the challenge of a lifetime.
My Role
I shaped the Glenfiddich campaign story on the website and across social, crafting copy that inspired, engaged, and connected audiences at every stage of the Challengers’ journey.
Hero Films
Web Experience
Social Media
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Google Sites
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