South Korea Swimwear Market was valued at USD 1.34 Billion in 2022 and is projected to reach USD 1.87 Billion by 2030, growing at a CAGR of 4.9% from 2024 to 2030.
The South Korea swimwear market has witnessed significant growth, driven by a combination of evolving consumer preferences, the country's tourism boom, and changing societal attitudes toward beach vacations. South Korea, known for its rich cultural heritage and advanced fashion industry, has also seen an increasing demand for stylish, high-quality swimwear products. This demand is shaped by various factors, including the influence of global fashion trends, social media, and the increasing popularity of water-based sports and leisure activities.
The swimwear market in South Korea is diverse, with a wide range of products catering to different demographics. Among the prominent swimwear types, bikinis, one-piece swimsuits, and rash guards are in high demand. While the younger population, particularly those aged 18-35, favors trendy and fashionable swimsuits, the older demographic tends to opt for more conservative styles, like one-piece swimsuits. There is also a noticeable shift toward eco-friendly swimwear materials, as environmental awareness among consumers grows. Brands are increasingly adopting sustainable materials to cater to the rising eco-conscious market segment.
The swimwear industry in South Korea is further impacted by the rising number of fitness and wellness enthusiasts, who often purchase swimwear for both recreational and athletic purposes. Fitness brands have capitalized on this trend, offering swimwear designed for water sports like swimming, surfing, and stand-up paddleboarding. The design of swimwear has also evolved, with a greater emphasis on performance and durability. Brands are incorporating technology into their products, such as UV-protective fabrics and chlorine-resistant materials, which provide additional benefits to consumers.
From a business perspective, the South Korea swimwear market is competitive, with both domestic and international players vying for market share. Local brands are known for their attention to detail and customization options, while international brands bring global expertise and innovative designs. Retailers are also focusing on online sales channels, given the increasing popularity of e-commerce in South Korea. Moreover, promotional campaigns and collaborations with influencers are becoming essential strategies for reaching a broader audience.
In summary, the South Korea swimwear market is experiencing steady growth, driven by changing consumer demands and a growing emphasis on sustainability and functionality. Both domestic and international brands continue to innovate and tailor their offerings to meet the needs of a diverse and dynamic market. With the continued rise of fitness culture, eco-friendly options, and advanced design features, the future of South Korea's swimwear market looks promising.
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Zoke
Yingfa
Triumph
Bluechips Apparel
American Apparel
Dolfin Swimwear
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the South Korea Swimwear Market
One-Piece Swimwear
Two-Piece Swimwear
Trikinis
Swim Dresses
Swim Shorts
Swim Skirts
Nylon
Polyester
Spandex
Polyurethane
Neoprene
Sports Swimwear
Leisure Swimwear
Active Swimwear
Men
Women
Kids
Online Retail
Offline Retail
Direct-to-Consumer
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
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1. Introduction of the South Korea Swimwear Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. South Korea Swimwear Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. South Korea Swimwear Market, By Type
6. South Korea Swimwear Market, By Application
7. South Korea Swimwear Market, By Geography
Asia-Pacific
China
Japan
Korea
India
Australia
Indonesia
Thailand
Philippines
Malaysia and Vietnam
8. South Korea Swimwear Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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