2026020260 / M.A. program, 1st semester

Email: siyeonkim6531@naver.com

Siyeon Kim is a master's student in Consumer & Advertising Psychology at Korea University. She is interested in how media and advertising messages influence people’s thoughts, emotions, and behaviors. Her research aims to better understand the psychological mechanisms behind media influence and to contribute to the development of healthier media environments and more persuasive and responsible marketing strategies. In her free time, she enjoys drawing, walking, and traveling.