Introduction: 

We often rely on proven and reliable sources to find a project idea:  

1 -  Adoption of experience and prior knowledge capital.  

2 -  Knowledge of the market and the economic environment.  

3 - Invention or innovation in the field of specialization.  

4 -  Reproduction of a successful activity.  

5 -  Power of attorney from brands with great fame and potential.  

After the project idea is defined, approved and completed by the concerned parties, it is necessary to preserve and protect it, through a set of procedures that include registration of the legal form of the project, the logo, the name of the project and the trademark, as well as the issuance of licenses and documents necessary for the start of operation.  

  Market Research: 

But before that, while defining the project idea, an important question arises, how can we ensure the viability of this project idea in the market?  

Here lies the importance of studying startup projects.  

The study of start-up projects and determining the possibilities of success in entering the market, is an important stage in marketing the project in general and the products and services provided by this emerging project in particular, and this study relies on ecosystem analysis, economic data and market needs, to help you understand the desired products and services, and how they can face competition.  

The project study also provides you with valuable information to help you give greater value to your project, products and services, the truth is that during the project study we are looking for the added value that the project can contribute to the national economy in general and the target market in particular, as the first task in marketing is to identify, recommend, develop and highlight the importance of value above all, because it is the basis of targeting during the marketing process.  

The most important factors for the failure of the project, which are difficult to correct later, is the lack of value worth promoting, i.e. the lack of the project idea to its basic elements of meeting the need, solving and treating a problem at hand, facilitating and facilitating a complex process, ... etc., and this would:  

1 - Reducing the risks to the project.  

2 - Controlling current and future problems.  

3 - Evaluate opportunities for sales development and market expansion.  

This study also tells you other details of great importance in ensuring the success of start-up, including the financial, human and technical needs of the project, which facilitates the formation of an integrated business model for the project, and thus the development of a strategic action plan to manage and market the project very effectively, and this is the secret of the success of projects in developed countries such as America, Britain, Germany, China, Japan and other countries.  

 Conclusion: 

Evaluating the project idea and completing a study that meets the required conditions and that provides all the aforementioned data, you need an expert specialized in this field who has previous experience in studying projects and experience in the market, who can conduct a survey, collect data, analyze data, and install a clear business model through this study, a study that contributes significantly to the development of a strategic plan to start operating in a smooth administrative and technical process, and this is what we provide through our consultations, training and accompanying you to transform your dreams into a Successful business.