Reputation Management (ORM)

Key Responsibilities

• Listing business to relevant directories to increase brand awareness, visibility and reach

• Publishing positive reviews on authority review sites to enhance credibility

• Reaching out to website owners to publish sponsored/free guest posts to create positive links

• Acquiring positive links through various online sources and submitting them for indexing/crawling

• Publishing high-quality and SEO-optimized content containing positive reviews of the brand

• Distributing micro-blogs highlighting the brand's positive image around the website

• Contacting various PR and article publishing sites and sharing quality content for authority-positive links

• Pinging links using various indexing tools for crawling/indexing

• Promoting branded keywords and creating contextual links via social bookmarking, infographics, videos, etc.