Ruby da Cherry and $crim, $uicideboy$ rap/hip hop duo started their career in the underground rap scene on SoundCloud and have since turned their label into a multimillion-dollar brand; selling out shows around the world and having over 15 billion streams. Their abrasive rap has hit the top of the Billboard charts with multiple albums reaching the top 10 and their newest album reaching number 1 on the R&B/hip-hop charts. They also have multiple certified gold singles and two platinum singles. Together, these cousins have turned their last resort into a musical empire.