Smartphone and Tablet Game Market was valued at USD 97.44 Billion in 2022 and is projected to reach USD 153.16 Billion by 2030, growing at a CAGR of 6.4% from 2024 to 2030.
In the same period, the tablet gaming market also showed growth, albeit at a slower pace. Tablets offered a larger screen for gaming compared to smartphones, making them attractive for casual and mid-core gamers. However, the tablet gaming market lacked the same rapid innovations that smartphones experienced. The tablet market also faced challenges from larger smartphones and increasingly capable laptops, which diverted consumer spending from tablets. Despite these challenges, tablet gaming was still a significant portion of the overall mobile gaming industry, accounting for nearly 10% of total market revenue by 2022.
Looking ahead from 2023 to 2033, the smartphone and tablet game market is expected to experience substantial demand growth, with new developments in technology, player engagement, and monetization strategies. The rise of cloud gaming and the integration of AI-driven gameplay will likely be at the forefront of this growth. More players, especially from developing regions, will have access to advanced mobile games, thanks to lower-cost smartphones and expanded network infrastructure. It's estimated that by 2030, mobile gaming will account for more than 50% of the global gaming market, representing a massive shift in gaming consumption patterns.
As demand continues to surge, the industry will also witness greater competition between developers and gaming companies. To cater to a more diverse audience, developers are likely to create games that are not only graphically rich but also increasingly interactive and engaging. Meanwhile, the evolution of subscription services, in-game purchases, and new monetization models will shape the revenue structures of the industry. Cloud-based gaming could further disrupt the market by allowing users to play high-performance games on lower-end devices, further democratizing access to premium gaming experiences.
Smartphones are expected to continue as the dominant gaming device due to their ubiquitous nature and ongoing hardware enhancements. However, the tablet segment will also see a revival, with more powerful devices offering immersive gaming experiences, particularly for long-form or casual gaming sessions.
Get an In-Depth Research Analysis of the Global Smartphone and Tablet Game Market Size And Forecast [2025-2032]
The smartphone and tablet game market has undergone significant transformations between 2018 and 2022, with various technological advancements and consumer preferences shaping the landscape. In these years, mobile gaming saw rapid growth driven by powerful hardware improvements, better graphics, and more immersive experiences. The introduction of 5G connectivity, enhanced AR (augmented reality) features, and the expanding mobile app ecosystem boosted both the quantity and quality of games available. In 2022, it was estimated that the global smartphone gaming market was worth more than $90 billion, with Asia leading the charge in terms of user base and revenue generation.
Supercell
King
Gameloft
Zynga
Rovio Entertainment
Electronic Arts
Nintendo
Niantic
Square Enix
Activision
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Smartphone and Tablet Game Market
Over 18 Years Old
Over 16 Years Old
Over 3 Years Old
Based on Types the Market is categorized into Below types that held the largest Smartphone and Tablet Game market share In 2023.
Online
Offline
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Smartphone and Tablet Game Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Smartphone and Tablet Game Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Smartphone and Tablet Game Market, By Type
6. Global Smartphone and Tablet Game Market, By Application
7. Global Smartphone and Tablet Game Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Smartphone and Tablet Game Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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