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What is Sprizzy?

Sprizzy, a family-owned company, was founded in 2016 in Mount Laurel, New Jersey, USA. We pride ourselves on being the original promotional platform made specifically for YouTube content creators. Our mission is to help YouTubers grow their channels by exposing their videos to new potential fans. Similar to "matchmakers," we'll match your videos to YouTubers that are searching for content just like yours!

Using a combination of marketing experience and advanced learning algorithms, we've successfully promoted over 10,000 channels. In the process, we've helped musicians get discovered (and signed), aided in the launch of significant iOS and Android applications, and turned small-time YouTubers into household names. There's even a good chance that one of the channels you frequent has used Sprizzy to promote their videos!

Whether you're looking to get the word out about one of your videos, or you're looking to grow your channel, Sprizzy can help you along the way.


How does your promotion work/who will see my video?

Sprizzy exists to put your video in front of the YouTubers who'd want to see it. We do this by promoting your video directly on YouTube through YouTube's Ad's platform (Google Ads)!

The process is simple:

1. You choose a video you want to promote.

2. You provide a few keywords/phrases that describe your video.

3. You provide a few channels that are most similar to yours (optional).

4. We promote your video to YouTubers searching for your keywords and/or viewers of those similar channels.

For example, a yoga teacher promoting her "yoga basics" video could target the keywords "yoga poses" and "yoga workout". Anyone searching for (or watching videos about) these keywords would see her video as a recommended video.

In the case of an up-and-coming pop singer, they could target fans of "Adele" and "Beyonce" ensuring that only fans of "pop music" would be exposed to their video.


Where will my video be promoted?

Your video will be promoted as an Advertisement directly on YouTube and will be promoted in 3 different ways:

1. As a "recommended" video alongside similar videos (also known as "discovery" ads).

2. As a "commercial" before similar videos (also known as "in-stream" ads).

3. As a "featured" search result (also known as YouTube "search" ads). When a YouTube user performs a search for one of your keywords, your video will be displayed at the top of the results.

Just as a reminder, we'll use the keywords and similar channels you provide us to ensure only users who are interested in your content will see it. You can select the types of ads you want to be enabled or allow our system to automatically choose the type of advertisement that best aligns with your campaign's goal.

For example, you are a yoga instructor, and you're looking to grow your subscriber base.

-In scenario 1, a viewer is watching an instructional yoga video; Sprizzy would show your video to them as a recommended video. The viewer can now click on your video, where they can now like, comment, and subscribe.

-In scenario 2, rather than requiring a viewer to click to watch your video, Sprizzy can show your video as a commercial before the targeted video begins playing. The viewer can either choose to watch your video or skip it. If the viewer does not choose to watch your video for at least 30 seconds, you do not pay for the view.

In scenario 3, a user will perform a search for yoga-related content and see your video as the first search result.

This same concept can be applied to gamers, vloggers, apps, websites, products, book authors, and more.


How much does Sprizzy cost?

Currently, the minimum budget to promote a video is $50. On average, a $50 campaign will receive between 1,111-2,222 highly targeted viewers. Like Google Ads, the pricing is dynamic and depends heavily on your target audience's value (the more valuable the audience, the more competition exists). However, the cost per viewer typically ranges between 2.25-5 cents.


What is your payment model?

Sprizzy is a "pay-as-you-go" platform. This means there are no monthly fees and no hidden costs, and you deposit (upfront) exactly the amount you want to spend for each promotion. You will never be charged more.


What am I paying for?

You pay for each viewer. Sprizzy deducts a small amount from your total remaining budget each time we find a new viewer for your video. The cost per viewer typically ranges between 2.25-5 cents but can be more or less. If a viewer from your Sprizzy promotion watches your video again or any other videos in your channel, you are not charged for these views -- they are free to you. Likes, comments, subscribers are also free.

Related: Does Sprizzy count/charge me for views from other sources?


How many viewers will I receive?

While building your campaign and supplying a budget, Sprizzy does its best to estimate the number of views you'll receive. This estimate provided is based on historical averages. It is not a guarantee.


Make your video Go Viral!

How We Grow Your YouTube Video (and Channel) Fast

01. Tell us who should see your video

Provide keywords that describe your video as well as the names of YouTube channels whose subscribers you’d like targeted.

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2. We Get Their Attention

Through You Tube Ads, we promote your video on YouTube to users searching for your keywords and to the fans of similar channels.

03. Get views, subscribers, and real engagement

The viewers targeted in the promotion will naturally find your video interesting and can like, comment, and subscribe to your channel.


Sprizzy is for all channels

No matter the type of channel, we'll help you grow.

Advantage :

We find your ideal audience

Real-time analytics dashboard

Big and small channels are welcome

Filter low engaging viewers

Smart targeting algorithm

Real engagement from real viewers