Hi, I'm Smriti
Hi, I'm Smriti
New to the industry. Not to ideas.
Content • Social Media • Branding
Embedded Files
Introduction
Introduction
A marketing and content professional with a background in Journalism and Advertising. I create content that blends storytelling with strategy, from social media campaigns and short-form videos to brand narratives. With experience across editorial and brand work, I enjoy creating ideas that are both relatable and impactful.
Featured Work
Featured Work
VIDEOS
VIDEOS
Infographics/Creatives
Infographics/Creatives
AI-Assisted Creative Development
Role - Conceptualised and executed using AI tools
Role - Conceptualised and executed using AI tools
Role - Conceptualised and executed using AI tools
Blogs/Articles
Blogs/Articles
ACT Fibernet Blog | Content & Copy by Me
Overview: A lifestyle-driven blog that reimagines smart homes as the perfect host—blending convenience, entertainment, and connectivity. The piece subtly integrates ACT’s offerings into real-life scenarios.
Objectives:
Drive awareness for smart home solutions during festive/hosting season
Position ACT as a lifestyle enabler, not just an ISP
ACT Fibernet Blog | Content & Copy by Me
Overview: Explores how smart living can lead to digital burnout, and how intentional automation and strong connectivity can make it truly seamless and stress-free
Objectives:
Address “digital burnout” caused by over-automation and constant connectivity
Showcase how intentional automation can improve daily routines
Highlight the importance of strong, reliable connectivity in seamless smart homes
ACT Fibernet Blog | Content & Copy by Me
Overview: Explores how internet-driven trends like short-form content, binge-watching, and interactive media are reshaping entertainment, and why fast, reliable connectivity is key to enabling these experiences.
Objectives:
Highlight how the internet has transformed modern entertainment consumption
Explore key trends like short-form content, binge-watching, and interactivity
Showcase the shift from passive viewing to user-driven experience
Published in The New Indian Express | Written & Reported by Me
Overview: Looks at the comeback of Y2K fashion and how Gen Z is redefining it through social media, pop culture, and personal style.
Objectives:
Capture how younger audiences reinterpret nostalgic trends
Explore the revival of Y2K fashion among Gen Z
Highlight how pop culture and celebrities influence fashion trends
Making local the new global 🔗
Published in The New Indian Express | Written & Reported by Me
Overview: Covers the rise of Kannada content creators and how they’re building large, engaged audiences by blending local culture with relatable, digital-first storytelling.
Objective:
Highlight the rise of regional content creators in the Kannada digital space
Showcase how local language content is gaining mass appeal among younger audiences
Explore the role of relatability and culture in content creation
Branding
Branding
ACT Smart WiFi App Logo
Curated & Finalised ACT Smart WiFi App Logo
*Visible exclusively to ACT Smart WiFi users
ACT E-Commerce Comic Book 🔗
Content Development & Creative Direction
Developed storyline, content, and visual direction for e-commerce comic, in collaboration with the studio team
Contact
Contact
Email: smriti.dis@gmail.com
Number: +91 9916404130
LinkedIn: Smriti Santhosh
Page updated
Google Sites
Report abuse