Optimizing websites and content to rank higher in search engine results (Google, Bing). Includes keyword research, on-page SEO, technical SEO, and backlink building to drive organic traffic. 

Running paid advertisements on Google Search and Display Network to instantly reach potential customers. Includes keyword bidding, ad creation, and performance tracking. 

Promoting brands and services on platforms like Facebook, Instagram, LinkedIn, and Twitter. Includes strategy, content creation, ad campaigns, and community engagement. 

Creating and distributing valuable, relevant content to attract and retain target audiences. Includes blog writing, video content, infographics, and lead magnets. 

Promoting third-party products through unique affiliate links to earn commission per sale or lead. A performance-based model ideal for influencers and content creators. 

Collaborating with social media influencers to promote products or services to their followers. Includes campaign planning, influencer selection, and performance tracking. 

Using video content to promote brand stories, explain products, or increase engagement. Covers YouTube marketing, reels, and video ads across platforms 

Tracking, analyzing, and improving campaign performance using tools like Google Analytics, Hotjar, and A/B testing to boost conversions.