Korean cosmetics culture dates all the way back to the Three Kingdoms Era (57 BC—668 BC), when it was believed that an attractive outer appearance could carry over into the inner self, creating a culture that attracted both men and women to cosmetics.

First things first—let’s talk about what makes the Korean skincare approach so different from what many of us are used to. There’s a common misconception that using Korean products is solely what makes a skincare routine “Korean.” While that certainly helps, the origin of your products is only one small piece of the larger picture.