Alot of companies do not collect demographic data if you do not have demographic data how can you do a digital marketing campaign ?  Where are you gonna target who are you going to target what is the objective of the digital campaign? 

Companies hire people to manage their socials depending on the follower base and self proclaimed digital experts. But here's the truth there are no experts only people who try and fail. I see people coming and giving large seminars and things at SLIM and all but not the ones who have really done proper campaigns. 

People in Sri Lanka will say budu saranai to any fellow who preaches about anything digitally and listen to free advice and bow down their heads to idiots with mics due to this a lot of scamming life coaches and fake digital marketing experts have been born by self proclaiming  them selves as experts. 

The advices provided by some idiotic life coaches and sales coaches are literally jack shit.

Tuk Tuk Rental is a Business Started in Sri Lanka and Expanded to Cambodia by doing Proper SEO and Influencer collaboration with Foreign Influencers and back linking it towards the local website and this has bought a heavy Income for them in terms of foreign revenue. Digital Marketing is needed to make your brand reach international customers not locals.

Number one scammer in Sri Lanka would be Ashen Senarathna. Although the man is needed by a lot of agencies and personal brands he has done a lot of scams let me reveal

Creator Store ;}

ICMC;) 

How are these scams? the pages here are bought pages if you look in closely with the like count and the videos uploaded you can clearly see that the pages are purchased. The pages have been previously used to post funny content instead of deleting  he has hidden the videos and uploaded his content. Afterwards he asks kids not to use hashtags but hashtags are important as per my lecturer from tik tok in Dublin ?

These bun samans would trust their boss's friend who opened a new digital marketing agency cause he has to bow down to his boss. Half of company managers and heads who are outdated and has no knowledge on this digital world would listen to this child driven agency. Once again ending the company with zero awareness and no proper sales flowing in. This one is dedicated to the digital bun samans in a company :).