Search engine optimization (SEO), can be used to get a top ranking on major search engines such as Google, Yahoo! and MSN. These are some of the most effective SEO techniques or search engine optimization methods:
Domain names
It is important to choose a domain name that includes words from the main keyword phrase. It is important that the domain name be easy to remember and spell. You can highlight the business' services by putting the domain name.
Keywords:
Keywords should only be used in the content of the website if they are directly related to the type of business or services offered. This will help potential customers remember your services and will help you rank high in search engine results. The search engine spiders or crawlers will be able crawl your website pages using targeted keywords phrases and high keyword density. This will increase your web popularity.
Meta and Title tags
Meta tags and title should highlight targeted keywords.
High quality content
It is crucial to include quality, informative, and keyword-rich content on your website's pages. The content must be informative and pertinent, but also unique and original.
Submission to the site
This is a great SEO technique that allows you to submit your website or pages to popular directories. Search engines are the best source of traffic to customers. Submitting the website, web pages or articles to open directories such as the Ezine or other article directories can greatly increase targeted traffic to your site. To attract the attention of targeted customers, one can include the URL link to the site in every article's resource box.
Link exchange, avoiding common anchor text, sitemap installation, and regular updating of website contents are all other SEO strategies that can help your website rank high in search engines.