Simple Ways to Track and Monitor the SEO Efforts

You must want to monitor the SEO performance as you have already put so much effort into the SEO strategy. In case, you start tracking the search engine ranking, you can even fix whatever not working.

All wish to rank their website one of the Google search results, however, to determine the success you should track many metrics. In this guide, you will get aware of the Simple Ways to Track and Monitor SEO efforts.

Here-Is How to Track SEO Rankings

The easiest way to keep track is to create a spreadsheet. Here, each month you can enter the new ranking. Hence, you can add a new keyword to the spreadsheet whenever you write a new article, as well as start immediately tracking it. Check out the below part.

To Track and Monitor Top Metrics use the Google Analytics

There are lots of important metrics that need to be tracking monthly to check the current situation of the website. Time on site, click-through rate as well as the Bounce Rate, is included in these metrics.

With these metrics, you will get a clear idea about which pages or posts on the websites are performing well. Afterward, you can strengthen the old content. Alternatively, if you wish, you can even create new content.

Keep in mind if you regularly update your website with the new content, this will surely improve your search engine ranking.

Use Specific keyword Phrases

Whenever you are using the right keyword phrases, your site will be ranking higher for the specific search terms. This increasing ranking generates more traffic on your website. However, occasionally this does not work. Hence, you have to track your Google ranking.

Your ranking will help you to understand whether you have to change the keyword or not. By using the Google Analytics or Google Search Console, you can check the ranking for a particular keyword phase.

So, after clicking on Google Analytics, proceed to the Acquisitions. Afterward, select the Search Console. From there navigate to the Queries. To get the enough data, you have to set the data that is working for you.

A list will appear on the display where you will see the highest-earning keywords, In case, you are unable to see the keyword that you are searching for, you may use the search bar.

In case, you can’t find the specific keyword in Google Analytics and still, you want to know your ranking, contact with SEO Dubai Team.

Check Traffic from the Organic Search

Until you keep tracking the organic search traffic, you can not say whether everything is working properly or not. You should check the sources of traffic once in a month to see whether you are losing or gaining organic traffic.

The exact percentage and numbers will allow determining fault so that you can work over it. In order to see the information, open the Google Analytics SEO tool and proceed to the Acquisitions. Then, navigate to the All Traffics and afterward select the Channels option.

Now, all the channels( including Organic) from where you receive the traffic will appear on the screen. Make sure that, you are getting some traffic through the organic search. If not, you have to add more rankable keywords within your content.

Track the Behavior Flow

Sometimes, you might have to track the Behavior Flow. This tracking method is provided by Google Analytics. In order to locate the Behavior Flow, you have to open Google Analytics and furthermore move to the Behavior. Go to Behavior Flow.

The Behavior flow lets you understand how the customers communicate with the content. This provides you an idea of the problematic areas where you have to concentrate. The main things of the Behavior flow are the content funnel and the numbers of visitors exit from your website.

By using these four simple ways you can quickly track and monitor your SEO efforts. Also, you can make the necessary changes that will ensure continued success.