Us Haircare Products Market Size By Applications, By Type, By End-User, By Deployment & By Technology 2032
Haircare Products Market was valued at USD 87 Billion in 2022 and is projected to reach USD 129 Billion by 2030, growing at a CAGR of 5.4% from 2024 to 2030.
The US haircare products market is experiencing significant growth, driven by evolving consumer preferences and innovative trends. In 2024, the market was valued at approximately $12.96 billion and is projected to reach $18.43 billion by 2031, growing at a CAGR of 5% during this period. This surge is largely attributed to an increased focus on personal wellness and self-care among consumers, leading to a higher demand for premium haircare products that promote scalp health and overall hair vitality.
One notable trend shaping the market is the 'skinification' of haircare. Consumers are increasingly seeking products that offer targeted scalp and hair treatments, similar to skincare routines. Brands are responding by developing personalized scalp care solutions, incorporating ingredients like probiotics to address specific concerns such as dandruff, hair loss, and irritation. This approach reflects a broader shift towards holistic wellness, where hair health is considered an integral part of overall well-being.
Environmental factors have also become a focal point for both consumers and brands. There's a growing demand for products that protect hair from environmental damage, including UV rays and pollution. To meet this need, companies are formulating products enriched with antioxidants and other protective ingredients. Additionally, awareness of the adverse effects of hard water on hair has led to innovations like shower filters and specialized shampoos designed to combat these issues.
The digitalization and expansion of e-commerce are transforming the haircare products market in the USA. Online platforms provide consumers with easy access to a wide range of products, including niche and international brands. This accessibility, coupled with personalized marketing and the convenience of home delivery, is significantly enhancing consumer purchasing behavior and driving sales in the haircare segment.
However, it's important to note that not all products on the market are free from health concerns. A recent analysis revealed that over 80% of more than 4,000 beauty products targeting Black women contain at least one moderately hazardous ingredient. This highlights the need for consumers to remain vigilant and consult reliable sources to evaluate product safety.
In summary, the US haircare products market is evolving rapidly, influenced by trends emphasizing personalized care, environmental protection, and digital accessibility. As consumers become more informed and demand higher-quality products, the industry is poised for continued growth and innovation.
Get an In-Depth Research Analysis of the Global Haircare Products Market Size And Forecast [2025-2032]
Â
L'Oreal
Henkel
Procter & Gamble Co.
Unilever
Kao Corporation
Johnson & Johnson
Revlon
Shiseido
Avon
Cadiveu Professional
Combe
Este Lauder
Godrej Consumer Products
Â
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
Get Discount On The Purchase of the Global Haircare Products Market Size And Forecast [2025-2032]
Growing demand for below applications around the world has had a direct impact on the growth of the Global Haircare Products Market
Shampoos
Conditioners
Hair Styling Products
Treatments
Hair Color
Age Group
Gender
Lifestyle
Straight
Wavy
Curl
Kinky
Chemical
Natural
Online Retail
Physical Retail
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
For More Information or Query, Visit @ Haircare Products Market Research Analysis
1. Introduction of the Global Haircare Products Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Haircare Products Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Haircare Products Market, By Type
6. Global Haircare Products Market, By Application
7. Global Haircare Products Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Haircare Products Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
About Us: Verified Market Reports
Verified Market Reports is a leading Global Research and Consulting firm servicing over 5000+ global clients. We provide advanced analytical research solutions while offering information-enriched research studies. We also offer insights into strategic and growth analyses and data necessary to achieve corporate goals and critical revenue decisions.
Our 250 Analysts and SMEs offer a high level of expertise in data collection and governance using industrial techniques to collect and analyze data on more than 25,000 high-impact and niche markets. Our analysts are trained to combine modern data collection techniques, superior research methodology, expertise, and years of collective experience to produce informative and accurate research.
Contact us:
Mr. Edwyne Fernandes
US: +1 (650)-781-4080
US Toll-Free: +1 (800)-782-1768
Website: https://www.verifiedmarketreports.com/