United States Sleep Aids Supplements Market was valued at USD 1.8 Billion in 2022 and is projected to reach USD 3.2 Billion by 2030, growing at a CAGR of 7.6% from 2024 to 2030.
The US Sleep Aids Supplements Market has witnessed significant growth over recent years, driven by the increasing prevalence of sleep disorders and the growing awareness of natural sleep solutions. As people seek alternatives to prescription medications, the demand for non-prescription sleep aids, such as melatonin, valerian root, and magnesium, has surged. In 2023, the market was valued at over $3 billion, with projections to reach nearly $4.5 billion by 2028. This increase is largely attributed to the expanding focus on mental wellness and the preference for organic, holistic remedies.
One of the most popular categories within the sleep aids supplement market is melatonin-based products, known for their ability to regulate sleep-wake cycles. These products are favored due to their accessibility, affordability, and perceived safety. As consumers continue to shift toward natural supplements, melatonin holds a dominant market share. According to a survey, more than 40% of individuals suffering from insomnia or other sleep-related issues have used melatonin supplements in the past year.
In addition to melatonin, other herbs like valerian root and chamomile are gaining traction for their calming properties. These ingredients are often combined with magnesium or CBD oil to enhance sleep quality. The trend towards holistic health solutions is expected to drive further market growth, with an increasing number of manufacturers offering a variety of sleep aid products aimed at different consumer preferences.
Moreover, the rise of online retail channels has transformed how sleep aids are marketed and sold. Consumers can now easily access a wide range of sleep supplements with just a few clicks, further boosting market expansion. Research has also shown that individuals are increasingly turning to user reviews and online forums, such as Reddit and Quora, to seek recommendations and share personal experiences related to sleep aids.
The US Sleep Aids Supplements Market continues to evolve with an ever-expanding variety of options. As the demand for sleep solutions grows, so does the opportunity for innovative products. With the market becoming increasingly competitive, companies are focusing on improving product formulations to cater to a more health-conscious consumer base.
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Nature's Bounty
OstroVit
NOW Foods
Pure Encapsulations
Swisse
Nature Made
Natrol
GNC Holdings
Solgar
Blackmores
KAL
Life Extension
Gaia Herbs
By-Health
Solaray
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the US Sleep Aids Supplements Market
Melatonin
Herbal Supplements
Magnesium-Based Supplements
CBD-Based Sleep Aids
Valerian Root
Pills & Capsules
Liquid Supplements
Powdered Supplements
Gummies
Online Retailers
Pharmacies & Drugstores
Supermarkets & Hypermarkets
Specialty Stores
Natural Ingredients
Synthetic Ingredients
Adults
Elderly
Children
US (United States, US and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the US Sleep Aids Supplements Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. US Sleep Aids Supplements Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. US Sleep Aids Supplements Market, By Type
6. US Sleep Aids Supplements Market, By Application
7. US Sleep Aids Supplements Market, By Geography
US
Europe
Asia Pacific
Rest of the World
8. US Sleep Aids Supplements Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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