Sub-Themes

Call for Papers

The Conference invites original contributions in the form of case studies, empirical and conceptual papers, students posters pertaining to the theme and sub themes of the Conference.

Marketing and 3Ps

  • Consumer Buying Behavior in Digital Age

  • Social media & Content Marketing in COVID world

  • The Rise and Spread of e-Commerce

  • Advertising & Branding for Sustainability

  • Service Marketing Innovations

  • Green Marketing and Consumerism

  • Rural Marketing Practices and Sustainablity

  • Industrial/B2B Sales Issues and Sustainability

  • Research and Marketing Analytics

  • Technology and Marketing Innovations


Finance/ Economics and 3Ps


  • Digitization of Financial Services

  • Crypto Currency and Future of Money

  • Impact of International Capital Flows (FDI,FPI,FII)

  • Managing Informal Economy Post covid

  • Make in India: Implication and Challenges

  • Role of Micro-Finance Institution

  • International Trade and Environment

  • Economic challenges in adopting Green Economy

  • Public Finances and Fiscal Policy Challenges

  • Economic Growth and Employment Challenges

  • Public Private Partnership

  • ESG

Operations/

Technology and 3Ps


  • Managing Supply Chain : Disruption & Resiliency

  • Sustainable Product Management

  • Technological Strategies to Tackle Covid-19

  • Transformation in Manufacturing and Service Industry

  • Sustainable Industry 4.0 Technologies

  • Emergency Logistics

  • Flexible Manufacturing


Human Resource Management and 3Ps


  • Role of HR Professionals Post COVID 19

  • Attracting, Engaging and Retaining Talent During COVID Times

  • Effect of COVID 19 on Adoption and Development of e-HRM

  • Corporate Social Responsibility Post COVID

  • Opportunities and Challenges : Work from Home

  • Technological Innovation in HR Practices

  • Green HR

  • Upskilling & Reskilling the Need of the Hour

  • HR Analytics

  • Organizational Change and Development

Corporate Laws and 3Ps


  • Environmental and Energy Law

  • Banking Law and Financial Regulations

  • Cyber Law and Cyber Crime

  • Public Administration and The Role of Law

  • Intellectual Property Rights - Patents, Trademarks and Copyrights

  • Criminal Law and Media Law

  • Social Policy and Social Legislation

  • Industrial and Labour Law

Interdisciplinary /Cross-Disciplinary and 3Ps


  • Sustainable Urbanization

  • Cultural Changes Due to Covid-19

  • Mental Health and Wellness

  • Renewable Energy and Waste Management

  • Climate Change Management

  • Disaster Management

  • Environmental Policies

  • Agriculture Reforms & Sustainability

  • Social Entrepreneurship

  • Social Innovation and Sustainability

  • Role of NGO in the Recent Scenario

  • Sectorial Transformation through Digitalization

Authors to kindly note that the Conference is not limited to the above stated themes and wishes to encourage contributions on any other issues related to the common theme of the Conference.