Roku TV Setup | Roku Activation Code | Roku TV Activate

How to activate or link your Roku streaming device.

To activate your Roku® streaming player or Roku TV system, you must link it to a Roku account. An activation link will be sent to the email address you provide or the link can be accessed via a QR code.


Complete activation during Guided Setup

When you are ready to activate your streaming device use the steps below as you follow the on-screen instructions.

You must complete all steps on the website before returning to your Roku device. Once all steps have been completed on the website, you will see "Setup complete!" and your device will automatically start installing updates. Any streaming apps you selected will be installed, and after a few moments your device will be ready to use.


What If My activation link doesn't work

Keep in mind that the Roku activation link expires 30 minutes after being sent to your email. If you see "Your account activation link expired" or "We can't seem to reach you by Email" when opening the activation link, tap Resend on your Roku device and another email will be sent. After a moment, look in your inbox for a new activation link from Roku. This new link is valid for another 30 minutes.

If your activation link is still not working, return to the activation screen on your Roku device and use the following steps:

If you continue to have issues with the activation email, you can get the activation link by scanning a QR code with your phone's camera. To do this, press  on your remote and select Activate with QR code. Alternatively, select Edit Roku email address try activating your Roku device with a different email address.


 Step 1: Connect your Roku to your TV

There are a few things you'll have to connect whether you have a box or streaming stick. With the Streaming Stick Plus we're using as an example, you'll need to plug the included USB power cable into the Roku and plug the Roku into your TV's HDMI slot. 

For power, the Streaming Stick can use a USB input on your TV if it has at least 5 volts of power (some manufacturers list the voltage next to the USB designation) so your Stick will get maximum performance. But if you can, we recommend using the included wall adapter instead to ensure that the Roku stays powered up and ready to go. Roku includes a USB extension cord with the Streaming Stick Plus. 

If your TV is wall-mounted and the HDMI port is hard to reach so the Streaming Stick is difficult to plug in, you can get a free HDMI extender from Roku

After everything is plugged in, turn on your TV and select the input into which you plugged your new Roku. 

Step 2: Pair the Roku remote

After connecting your Roku and navigating your TV to the proper input, you should see Roku's interface ready to help take you through the next steps. You'll probably need to pair the included remote with your Roku device (although some devices may be paired already). 

Before pairing, put the included batteries into the remote. It should connect automatically, but if not, hold down the button located by the battery slot for 3 seconds

Step 3: Connect the Roku to Wi-Fi and complete the rest of the setup process

Once updated, your Roku will ask to autodetect the type of TV you have. Hit OK and let this run. It will pick the best settings for your TV for playing media. If there's a problem you can retry the test; otherwise choose OK, go to automatic. If the screen looks good, click OK at the next prompt. 

If the Roku detects limitations from the HDMI port on your TV, it will give you an explanation of what kind of playback your TV can handle and then give you the options to "Force output to automatic," "Cancel" or "I've changed something, retry." It may sound counterintuitive, but hitting Cancel will bring you to the next screen where Keep Auto detect should already be checked. If it isn't, scroll through the options until you find it, then click on it. Hitting OK on your remote moves you on to the next step in the setup process.

Step 4: Link your Roku account and activate your device

You'll need a Roku account to be able to use your new Roku. The accounts are free, but you will need to create one if you don't have one already. Enter your email address onscreen to link your account.

Once you enter your email, the onscreen display will instruct you to check the email address you just entered. You find an email with the subject line "Activate your device." Clicking the link there takes you to Roku's website, where you'll either create a new account or, if you already have one, go straight to the next step.

Next, assign your device to a room (or enter a custom name) and agree to the user agreement. Then you'll be taken through a guide that asks what services you already subscribe to -- like Netflix, Disney Plus, Hulu, Prime Video or HBO Max -- and your interests. You can also skip this part, but you'll still get a page with even more channels to install, as well as an offer of free trials.