This is the time between letting your community know about the trip and getting them to RSVP to your parent information meeting.

How do I know students and  families are really interested ?


RSVPS: Not going to lie. They are a BIG deal for one simple reason.


You wouldn't host a party if you didn't know if anyone was coming.

Your meeting is like a BIG travel party.

 
If the RSVP's are 0 that means most likely no one is coming to the parent meeting. 

If the RSVP's are below 10 most liklely it's going to be a very small parent meeting

Your teacher time is legitimately too precious to waste and nothing is sadder than a failed party.

When a family RSVP's we know and YOU know they are coming to your meeting, they get standard EF messages, pre and post meeting telling them about your trip and how they can enroll.  We can give them special  last minute messages from us like a last minute change of location or time change.

If family or community members RSVP that they cannot attend, they will still receive the standard EF messages, both before and after the meeting, informing them about your trip and how they can enroll. This is HUGE because busy families still want travel opportunities for their kids.

 

There is some data here that is useful if you are a fan of stats. 

If you invite

500

families,

You can expect

100

Families to attend

And expect

40

enrollments

Cast as  big as  net as possible to generate real 'BUY IN AND EXCITMENT

The most effective places to communicate about your meeting are the places where you already interact with your students and their parents. Our email and posting templates work for everything from social media to text messages to classroom management systems.

• Schoology - Sending Mass Emails on Schoology (60 seconds)

• Aspen – How to Email Parents Through Aspen (70 seconds)

• PowerSchool - PowerSchool Mass Email (60 seconds)

• Infinite Campus - Infinite Campus Bulk Email (2 mins) - can schedule messages

• Skyward - Sending mass messages in Skyward (90 seconds) - can schedule messages

• Canvas - Email Parents from Canvas (2 minutes)

• Synergy - Mass Emailing Guide PDF 

80% Mass Communication

20% Student Inclusion

Before The  Meeting 

E-mail #one (Day of tour launch, at least 1 week prior to meeting)

E-mail #two (2-3 days after Email #1)

E-mail #three  (1-2 days prior to meeting) 

Asking Parents For Help Email  (1-2 days prior to meeting  or anytime)  

Short Messages  (texts,  school platforms)  

Short Messages  

After The Meeting  

E-mail #one

E-mail #two 

E-mail #three 

Every day you create, intrigue, excitement and buy in to make student engage in your classes. This part is part of your passion. You just need to steer this energy to your trip, including RSVP's and enrollments!  REAL TEACHER'S PROMOTION  

• 🗣️ Relying on word of mouth and not tracking RSVPs.

• 📣 Being afraid to ask others to share, send, or show promotional materials. If you don't ask, you don't get, and the worst they could say is no.

• 📅 Not approaching the promotion period with a plan that reflects your current teaching responsibilities, leading to feeling caught off guard and seeing promotion as an "extra" task, rather than connected to the success of your actual trip and vision for student travel.

• 💬 Telling students information about the trip price when they ask in the moment, causing them to self-select out of attending the meeting and preventing parents from hearing about payment plans. Instead, let parents come and hear about the amazing opportunity and get all the information.

• 📢 Underestimating the importance of marketing materials (e.g., flyers, emails, social media posts) to generate interest and excitement.

• 🤝 Neglecting to build a support network of colleagues, parents, and students to assist with various aspects of trip planning and promotion.

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