Dive into Success with Remote Sharks Site Audit
Hello and welcome to the realm of SEO audits, where the digital marketing sharks control the roost. We at Remote Sharks are your dependable guides through the complexities of search engine optimisation. Our digital marketing company, which is based in the beautiful city of Edinburgh, provides outstanding SEO audit services to companies wishing to improve their online exposure.
It's essential to keep on top of the game and make sure your website is optimised for search engines in the ever-changing SEO sector. Three steps make up our thorough SEO audit process: technical optimisation, off-page optimisation, and on-page optimisation. Let's examine each stage in further detail to see how Remote Sharks may assist you in ascending to the top of search engine results!
Boost Your Website’s Performance with On-Page Optimization:
Check for On-Page Optimisation According to the proverb, "First impressions matter." This also holds true for the on-page optimisation of your website. The goal of this stage of our SEO audit is to optimise various aspects of your website for increased search engine exposure.
Making your website more search engine friendly via on-page optimisation is similar to fine-tuning it. To identify areas that need development, our specialists at Remote Sharks thoroughly examine the content, organisation, and user experience of your website. Our on-page optimisation assessment comprises the following:
We examine the content of your website to make sure it is relevant, interesting, and keyword-optimized. We also look for things like keyword stuffing, poor material, and duplicate content that might hurt your SEO efforts.
Meta Tag Optimisation: We make your website's meta title, meta description, and header tags more keyword-rich, engaging, and consistent with your SEO strategy.
We evaluate the URL structure of your website to make sure it is clear, descriptive, and search engine friendly.
Image optimisation: We verify that the photos on your website are web-p formatted, compressed, and optimised with alt tags and file names for quick loading.
User Experience: We assess your website's UX to make sure it offers users a flawless browsing experience, including straightforward call-to-actions, mobile compatibility, and simple navigation.
Remote Sharks helps your website lay a strong foundation for SEO success by optimising key on-page elements. Our experts provide practical advice to enhance the on-page SEO of your website and raise its performance in search engine results.
Technical SEO Audit
The cornerstone of every effective SEO campaign is technical SEO. It has an impact on technical elements that are optimised for your website to improve crawlability, indexability, and overall performance in search engines. Our technical optimisation assessment at Remote Sharks verifies that your website has a strong technological base. Our technical optimisation assessment comprises the following:
Site Speed Analysis: We evaluate the loading speed of your website and identify any elements that could be hindering it, such as huge picture files, extraneous coding, or sluggish hosting.
As mobile usage continues to outpace internet searches, we now certify that your website is responsive and mobile-friendly. To ensure that your website appears and functions properly on all platforms, we check for problems including responsive design flaws, mobile viewport configuration faults, and mobile usability difficulties.
Robots.txt and XML Sitemap Analysis: We examine the robots.txt and XML sitemap files on your website to ensure that they are correctly created and optimised for search engines to comprehend the structure and content of your website.
Canonical Tags: We check for any duplicate content issues brought on by canonicalization mistakes and provide instructions on how to correctly utilise canonical tags to cut down on similar material and prevent duplicate content fines.
Schema Markup: We verify the schema markup implementation on your website to make sure it is accurate and optimised to increase click-through rates and your website's visibility in search results.
SSL and Security: To ensure that your website is safe for users and search engines, we check for the installation of SSL certificates, the secure HTTPS protocol, and other security requirements.
The performance of your website in search engines may be slowed down by technical faults, which Remote Sharks' technical optimisation study helps identify and fix. By improving the technical aspects of your website, we can guarantee that it will rank well in search engines and be successful in the fiercely competitive online environment.
What Is Included in the Off-Page Optimisation Check by Remote Sharks?
In order to establish your website's authority and reputation online, off-page optimisation is crucial. In this stage of our SEO audit, we examine and improve external factors that affect how well your website performs in search engines.
Here’s what our off-page optimization check includes:
Backlink analysis: We examine your website's backlink profile to make sure the websites linked to it are of a high standard, relevant, and authoritative. We identify any harmful or spammy backlinks that might undermine the SEO efforts made by your website and provide instructions on how to delete or disavow them.
Social Media visibility: To make sure your website is in line with your entire SEO strategy, we analyse its social media participation and visibility. We examine social media activity, interaction, and profiles to make sure your company is using social media for SEO purposes.
Local SEO: To ensure that your website is prepared for local searches and bringing in targeted visitors, we examine your website's local SEO activities, including Google My Business optimisation, local citation management, and review management.
Online Reputation Management: To ensure that the online perception of your brand is favourable and consistent with your SEO objectives, we monitor the online reputation and reviews of your website. For the sake of SEO, we provide advice on how to maintain and improve your online reputation.
Our off-page optimisation makes sure that your website is optimised outside of its own website. We assist your website in establishing authority, credibility, and trust in the eyes of search engines and visitors alike by analysing and optimising external factors.
FAQs:
Q: How often should I conduct an SEO audit for my website?
A: You should do an SEO audit for your website at least once a year, or more often if your SEO strategy or website undergoes significant changes. You can ensure that your website is still optimised for search engines and user experience by doing regular SEO audits that help you identify and address any problems or possibilities for improvement.
Q: How long does an SEO audit take?
A: The size and complexity of your website, as well as the level of study required, determine the length of an SEO audit. An SEO audit may often be completed in a few days to a few weeks. To ensure that all facets of your website's SEO performance are analysed and optimised, Remote Sharks does a thorough and thorough SEO audit.
Q: What are the benefits of an SEO audit?
A: There are a number of advantages to an SEO audit, including:
Improved Website Performance: An SEO audit helps improve your website's overall performance in search engines, leading to better ranks, more organic traffic, and improved user experience. This is done by identifying and correcting technical problems, on-page optimisations, and off-page elements.
Improved User Experience: A well optimised website offers a smooth user experience, increasing user engagement, session length, and conversion rates. An SEO audit assists in finding and fixing any issues that can be affecting how quickly users can navigate your website.
Competitive Advantage: Keeping abreast of the most recent SEO best practises and optimising your website properly might provide you a competitive edge. It makes sure that your website performs at its peak level in terms of credibility, exposure, and SEO.
Increased return on investment (ROI): A website that is optimised for search engines and the user experience has the potential to produce more organic traffic, leads, and conversions, which will increase the ROI of your digital marketing efforts. A greater ROI may be achieved by identifying and using chances to improve the SEO performance of your website.
Conclusion:
At Remote Sharks, we recognise the value of a thorough SEO audit in order to optimise your website for both user experience and search engines. All aspects of the SEO performance of your website are assessed and optimised for optimum results using our three-phase strategy, which includes on-page optimisation, technical optimisation, and off-page optimisation.
With the help of our team of knowledgeable SEO specialists, we provide individualised and data-driven advice to enhance the SEO performance of your website and increase organic traffic and conversions.
Keep in mind that an SEO audit is a continuous procedure that verifies your website is still optimised for both search engines and user experience. With Remote Sharks, you can stay one step ahead of the competition while enhancing your internet visibility. Keep your website from being lost in the flood of search results. Let us assist you in navigating the SEO success seas. Get in touch with us right now to start optimising your website for SEO success!