Authorized Dealers are legal, authorized or verified entities officially appointed by manufacturing companies. These dealers have the power to increase warranty periods. In comparison to the other TCL dealers in Chandigarh, there are multiple advantages of purchasing from authorized TCL LED TV Dealer in Chandigarh. Now let's have a look at the importance and advantages of purchasing from authorize Kent RO Dealers in Mohali:

It is a fact that authorized dealers have a direct relationship with the manufacturing companies. They are regulated by strict rules and regulations. In comparison to this, unauthorized dealers can increase price anytime and the quality is also compromised. Unauthorized dealers may replace standard parts with local parts without letting you know. They don’t meet the minimum standards of requirements.

How they operate a retail store?

A retail store is a place of business where dealers can sell products at retail prices and in small quantities. They receive products directly from the company and then sell them to users. As a result of this, duplicity is eliminated from the process. With the improvement in technology, retailers have established multiple types of retail stores:

• E-Stores: E-stores are online stores established by retailers. Users have to visit the websites and finalize their purchases. Within two or three days, retailers deliver the product at the doorstep. The idea of establishing online stores is widely implemented as there is very little investment in comparison to offline stores. In offline stores, the rent may vary from 10,000 INR per month to 1,00,000 INR per month. For hosting an e-commerce website, the rent is 10,000 INR for three months. Also, customers don’t have to visit. This helps in saving both time and money.

• Retail stores: Setting up these stores is the traditional way of doing business. A lot of money is required in setting up these stores.

• Discount Stores: These are the stores where products are available at discounted prices.

What are the advantages of purchasing goods from authorized sellers?

• Established Customer Base: This is the most important thing as the owner has maintained a good relationship with other customers and shopkeepers. As he has invested a lot of money, there are very fewer chances of cheating or fraud. Customers can verify the dealers by checking out identification numbers.

• Customer can check out what they want to purchase: The only reason why people avoid using online market is thought that they cant check the product before paying. In comparison to this, customers can check the quality of the products they are receiving in offline modes. Also, there are no negotiations in the online store while people Can negotiate in offline stores.

• Fewer chances of fraud: If any customer is purchasing from an authorized dealer (doesn't matter online or offline), the chances of fraud decreases. They are experienced. Thus, they understand the value of customers. They don’t put prices with high margins. They believe in words of mouth marketing strategy.

• Increasing Base: The authorized dealer has an increasing customer base. That’s because according to their reputation and cash flow, they are continuously increasing businesses. Initially, many dealers deal in one niche. For example water purifiers. With time, one can see growth in their businesses.