Web design U.K. Red Kite SEO design and create websites that work for your company. We specialise in bringing your idea to life while maximising engagement, interaction, and usability. We're here to help you achieve your goals, whether you need website design, web development, maintenance, business branding, graphic design, or continuing support. Our duty is to create your Internet digital presence, but our passion is to assist you in reaching your target audience and converting browsers into purchasers. Our in-house Search Engine Optimisation talents will propel your website to the top of Google results. We are a web design firm that assists businesses of all sizes in getting a greater return on their online operations. We design gorgeous custom websites and can assist with a variety of internet marketing methods. Every website we build is created and constructed by our friendly web design team, and you have complete content administration so you can edit your website whenever you want.
We work in an innovative method, eliminating needless costs and offering lower prices than other similar web design businesses. Please browse through the services and packages we provide, read some of the feedback from our existing clients, and look at the quality of our work. We'd love to hear from you if you're looking for a website design agency. We have a solid process in place for producing high-quality websites at a reasonable cost. It is critical that you understand and are comfortable with this process before beginning to work with us. Please review the process below, but if you have any questions, please contact us and one of our team members will be pleased to assist you.
Branding in Corporate Website Development
Your website must serve as the mirror that reflects your company's corporate identity. The principles it stands for, its products and services, its achievements and its unique features -- things that differentiate your company from your competitors. A strong corporate identity is the pillar to building a powerful brand image. This is very important especially for corporate website development.
Website designers and webmasters strive to create webpages that are attractive, interactive, relevant, and user-friendly. Web pages reflect your organization's business identity. The design, color, and content enhance your brand equity, attract higher traffic, and generate sales. In short, bring in cash flow.
Professional website developers such as Orient InfoSolutions offer cutting edge web site development and promotion services are customized for developing brand websites that are based on an idea, concept or theme -- something that captures your customer's attention instantly.
A good name is catchy and easy to remember. Ideally, your domain name should capture the essence of your business. One should decide on an appropriate domain name after intensive research that would best reflect your product or service.
Finding a web designer is the easy part- all you need to do is perform a quick search online and bingo, you're presented with pages and pages of them in the search engine results. The hard part is choosing the right web designer for your individual project. Every web design project has a specific set of requirements and every web designer has a unique set of skills that may, or may not, be suitable for your needs. In this article, I'll list some key factors that will help you find the right web designer and how you determine if they have the necessary skills to undertake your web development project.
Research the Web Designers Website and Online Portfolio
Every web designer should have a functioning website and an online portfolio of their work. If they don't, you can scratch them off the list. After you have found some web designers in your area, or anywhere else for that matter, you should research each of their websites and check out samples of their work. Different web designers take different approaches to their work and use a variety of technologies. You should read up on their skills and approach to web design, to make sure they suit your requirements.
Viewing completed websites and samples of the web designer's work is also essential to get a good idea of the design style and skills they have. Make sure the websites function correctly. If some of the web designer's recent samples are not working, there is a good chance that, if you use them, your website might have the same issues. Look at the design style of their portfolio samples. Most web designers tend to stick to a particular style. If you like the look of their websites, and their website text sounds appealing, you're onto a winner. Take the next step and call them, or send a project brief through.
Speak to Your Chosen Web Designers
Another key point to determine which web designer is best for you, is finding out whether you can communicate with them. You will need to explain your vision to the designer and they should be able to respond with ideas and suggestions for your project. If you call your designer and there is, for example, a language barrier between you, that could be a problem throughout the development process. Talking to a potential web designer also gives you a good idea whether you are going to get on with them or not. If you call to speak with your chosen web design company and you are put on the phone to a rude or uninterested individual - in my books, that would not be somebody you would want to deal with on an ongoing basis. If they are enthusiastic, keen and communicate well you are more likely to have a successful ongoing professional relationship.
Qualification and Experience
Qualifications and experience are not always essential but they do give you some security that the web designer knows what they are doing and has the skills to undertake your project. It's really up to your judgment whether you want to use a web designer with no experience but you never know, they might be a young gun with tons of talent and is just waiting for that first project to unleash their skills on to. Whether you prefer your web designer to have qualifications or not is also up to you. Qualifications just mean they have had some formal recognition of their skills. My preference would be experience beats qualifications any day.
Creative Vision
It is very important the web designer you speak to understands your creative vision. To create a website that truly serves a purpose and business goal, the designer need to understand the nature of the website and relate to your overall vision. Take note on whether the web designer offers any ideas or suggestions when you're talking to them.
Web Design - The Future of Business Branding
It's no secret that the world is shifting all its operations directly into the realm of the internet; this is understandable given that we have all embraced the wonderful luxury of essentially controlling almost everything through our computers, laptops or phones.
We can shop, learn, order food, watch TV, listen to music and run businesses almost entirely through keystrokes and mouse clicks.
The power of the internet has served to highlight the power of branding and advertising. Images resonate with people; this is a definitive truth that will forever shape our species, and enormous amounts of money are generated simply through the power of image and brand. The internet allows for interactive and innovative advertising, and gives a company the opportunity to stamp authority on its chosen market.
Excusing the cliche, there really is something for everyone somewhere on the World Wide Web, and this means that targeting your chosen demographic is actually surprisingly easy. The tricky part is creating a brand that actually fits, and building an online persona that will serve your business well in the years to come.
What is the point of advertising on a billboard, when everyone is at home comparing markets and getting online discounts? Focusing on offline advertising will undoubtedly prove fruitless in the long term, and you will see the best return through decisive internet-based promotion and brand awareness.
Creating a brand and a website that reflect the benefits and aspirations of your business requires the steady and innovative hand of the modern day artistic craftsman. Settling for less is commercial suicide. In business, you must create a name, style and persona that are all memorable and genuinely effective; if you want to stand out, then you must step up.
Work collaboratively with a studio that will help you to realise your ideas, but also give them room to operate; they have the tools and talent to build a brand that will provide the solid and unyielding foundations upon which your business can stand firm, developing into a renowned, remembered and respected company challenging and leading within your chosen industry.
Organizational Websites
Groups or individuals use this type of website to advance their ideas to targeted audiences. Non-profit and humanitarian organizations or anyone pursuing a certain cause will use this website type. The websites often include chat and community forums for people to communicate and exchange ideas on subjects or issues of their interest. Donation capabilities may be included in a website of this kind.
Personal Websites
An individual or a small group that wants to publish information online uses this kind of website. The information published is of course meant for the public so one will choose what they feel like sharing with others. The needs served by personal websites are varied with many people monetizing their websites or promoting desired causes. It all depends on personal interests.
Educational Websites
Schools and training institutions use this type of website and so are other websites that present their content with a purpose of educating. Education programmes and their details are often shared on such sites. Students may have a way of interacting on such websites with news on various activities of interest shared as well. The internet addresses of such websites end with.edu.
Commercial Websites
These are the most common websites on the internet and are developed for commercial purposes either selling products or services. They are used to promote any kind of business using search engine optimization (SEO) content. Depending on the variety of products and services that need to be promoted or sold, they may include simple or sophisticated features and elements implemented. Most of them are designed to allow customers to enter into secure areas online where payments are accepted. Others include affiliate marketing content and advertisements from which owners earn sales commissions. Commercial websites often have the.com ending for their internet addresses.
Entertainment Websites
These are websites designed to include media and content meant to entertain. Music and video players are common features integrated in the designs with plenty of social network sharing options. The internet addresses may use a variety of ending parts but.com is commonly used.
There are many different types of web design, from those built using website templates and 'build your own' site building applications to complex content managed and e-commerce web designs such as those used by big brand names like Amazon, eBay and Tesco. Some companies, even some big name companies, have unprofessional looking and badly designed websites. Some have amazing looking websites but because of their high graphical content and minimal text content can take an age to load, are not user friendly and do not provide what the visitor wants.
Good Website Design
Though many aspects of website design differ from site to site, many things remain the same throughout the majority of websites on the internet. Most notably is the navigation or menu. The way in which a website's menu works and looks is very important, as ultimately, visitors to a website are looking for certain criteria that will make them either stay and interact or leave. This ability for a website to keep visitors interested is sometimes referred to as stickiness.
Visitors want an attractive visually exciting experience, but perhaps more importantly, they want 'ease of use'. Website usability is a key factor for websites that want their visitors to stick around, make an enquiry and ultimately complete a transaction and order a product or service.
Easy to Use Web Design
Internet users tend to prefer easy to use websites, because they do not want to have to learn how to use a website every time they find a new one. They should be able to use a website after only a few seconds of looking around a homepage, any more and they will leave and browse elsewhere. The need for fast user interaction is vital and therefore having a fast loading website is also important for a website to succeed. Even with faster internet connections such as broadband, internet users don't want to wait around.
Just imagine, if you go to a shop on the high street and are totally ignored by shop assistants at the counter for 5 minutes, even after you have made it clear you want help.
There is a correlation here to how an internet user may feel, when they arrive at a website that has been poorly designed, is difficult to use, unfriendly and slow to load. Making sure that a website has been well thought out and designed with the user in mind, displays a company's unique selling points within easily recognizable eye catching calls for action and has a clear, easy to use menu is key to its success.
Flash Web Design
With recent web design advancements, such as the introduction of Flash animation and high definition video content, impressive websites have been produced to take advantage of much higher levels of visual effects and interaction. However with this 'high end' web design, comes a price, more often than not, web designs which rely heavily upon Flash content are often ridiculously slow to load. They often have a progress bar, which slowly goes across the web browser to signify when the website will finish loading.
What is Personal Branding and how can it help your business? There are a few steps to accomplish this task although easy it can be time consuming especially for the individual that has not invested time into what is in their best interest. The key to any success (and this isn't cutting edge information) is to be compensated for what you love to do. You want to figure out what you want to do for the rest of your life, setting goals, writing out a plan on how you are going to get there, and establishing a personal brand statement ( what are you going to stand for or how are you going to serve them). Remember how you perceive yourself is how others perceive you. Once you figure these steps out you want to be unique with your site, there are so many websites out there and some you never remember or some you forget how to get to, so brand your name.
Next thing you want to do to help your personal Branding is to get business cards, it doesn't matter who you are or what you are doing if you want to be known for "you", you need a business card. They need to have your picture, your brand statement and your preferred contact information.
You will also definitely want to look into getting your own blog or website, for example yourname.com and tell your story. What have you done in the past and what are you doing now, a great way to get more out in the digital world is to have a blog. An individual that has a blog and uses it consistently will have a huge advantage over someone who does not because blogs rank higher on search engines like Google, Yahoo and Bing to name a few. Which if you are in Internet Marketing this will drive more people to your website in turn turning into profits. One part of your website needs to have "your story"; you need to have pictures of you with other people (when you brand yourself for marketing as I have, realized this is a people business). People relate with people not facts, figures, graphs, corporations, charts or things like that.