How Assist2Sell is Different

Increased awareness of "non-traditional" business models, like that of Assist-2-Sell, North America's Leading Discount Real Estate Company™, has spawned a national debate about the differences between "traditional" real estate companies and "discount" real estate companies. People involved in the discussion try to characterize real estate companies as being either "traditional" or "discount." It would be more accurate to differentiate using three categories:

  - Full-Service/High Commission – So-called "traditional" real estate companies
  - Full-Service/Discounted Commission – Assist-2-Sell
  - Limited Service/Discounted Commission – Real estate companies that offer a "menu of services" or limited service. Fees are charged for the services that are selected, usually, but not always, at a discounted commission.

As a "discounter," Assist-2-Sell is often inaccurately lumped in with the third category, "Limited Service/Discounted Commission." A key difference between Assist-2-Sell and others in the "discount" real estate space is the level of service. Assist-2-Sell discovered early on that while sellers love the discounted commission, they still need and want full-service. Assist-2-Sell franchise offices are full service real estate brokerages staffed by experienced, licensed real estate professionals who are members of the National Association of REALTORS®, as well as state and local REALTOR associations. They take care of everything home sellers need from a real estate company, but charge a lower commission. It's called Full Service with $avings!®, "Full Service for Less!"®, and Results with Savings!®.