Business Usecase

One of the prevalent issues faced by many companies is that the data collected on user profiles is often insufficient and lacks actionable value. Every brand writes content to reach out their customers. We propose to incorporate our framework as an additional touchpoint, which will display relevant examples to users for different domains, interests, and time-periods. As users interact with these alternate examples, this behavior is captured as feedback to further enrich and refine their user profiles.

My friends and I created this framework, which is referred as Project Refresh in the accompanying video in the context of Adobe products.