Mission

In order to realize its vision of quality education, research program and involvement in the socio-economic activities of the country, the college with its available resources must consider initiating the following:

1. Refine knowledge on the developments affecting on business trends, issues and techniques used in the dynamic global market through research and continuing education, and Information and Communications Technology (ICT);

2. Build a team of confident, creative students possessing a high degree of initiative, self-respect and self-discipline;

3. Develop communication protocol on standards as agreed upon, and imbue the same with social consciousness and moral values;

4. Promote the dignity of work and professional growth and then attract and retain the best in global talent;

5. Build a value proposition thru culture of excellence and innovations, enabled by best in market talent and superior operating effectiveness and flexibility;

6. Establish linkages and networking with industries, alumni, local an d foreign business executives to hasten professional growth among its faculty, students and administrative staff;

7. Provide equal opportunity to underprivileged but intellectually qualified students through scholarship programs;

8. Measure up to the standards of academic excellence in global market;

9. Advance the growth of aspiring and socially responsible entrepreneurs; and

10. Respond to the technical needs of a community by providing extension services.

Goals

Realign the curriculum to industry needs for national development and global competitiveness in order to attain quality education and responsive to industry needs as envisioned by the new university President.

It is for the this reason that the College of Business curricular offerings must be redefined in the light of the fast emerging developments taking place both domestically and internationally.

The opportunities and challenges hastened by the globalization, the thrust of the national government towards producing highly competitive graduates as well as the enormous changes in business themes, technologies, practices, and laws are the compelling reasons in re-examining the relevance and adequacy of CB’s curriculum in the 21st century

Revitalizing the curriculum to be attuned to industry for national significance and global competitiveness in order to attain quality and excellence in the academe is today’s thrust of our university President.

For this reason the College of Business Administration’s curricular offerings must be redefined in the light of the fast emerging developments taking place both domestically and internationally.

The opportunities and challenges hastened by the globalization, the thrust of the national government towards producing highly competitive graduates as well as the enormous changes in business themes, technologies, practices, and laws are the compelling reasons in re-examining the relevance and adequacy of CBA’s curriculum in the 21st century.