20 Best Small Business Website Examples: From Restaurants to Clothes Stores

Before making a buy, over 89% of customers research a company online. Without a website, your company can miss out on potential clients and find it difficult to compete with rivals that have websites.

We have looked into 20 of the greatest small business website examples to assist you get ideas for your own website. These small company websites are from a variety of industries, including food, entertainment, home products, fashion, and health and wellness.

We will give a brief description and highlight each small business website example's best site design decisions. We'll also include a list of things to consider while building a website for a small business.

We believe that these modest company websites can assist you in conceiving and designing your own website. Let's get started.

Here are 20 of the best small company websites for website ideas and inspiration. Each example illustrates a distinct business kind, providing you an idea of how to personalize your small business web design to your target audience.

1. Musical Instrument Store – Music Villa

Music Villa is a Montana-based musical instrument store that specializes in acoustic, electric, and bass guitars. Popular guitar manufacturers include Gibson, Taylor, Martin, Collings, Fender, and PRS.

The eCommerce site's homepage features attractive and punchy headlines such as Just Arrived and Must See Arrivals to bring attention to their newest and greatest products.

This company also produces instructional and comedic videos to promote its goods. Producing entertaining or high-value content helps people trust and like the brand.

2. Pet Goods Shop – Gone to the Dogs

Gone to the Dogs, a Brooklyn-based company, sells handmade, ethically sourced, and limited-edition pet products.

For convenient catalog browsing, the small company website design includes images of a variety of products together with their names and pricing directly on the homepage.

Its shop page features helpful drop-down choices that allow you to filter things by kind and arrange them in alphabetical order, popularity, price, and date. This facilitates people's search for the things they want.

3. Cleaning Service – Cleanadora

Cleanadora, a residential and commercial property cleaning service based in Cambridge, Massachusetts, seeks to relieve individuals and companies of taxing household duties. The cleaning team uses top-notch cleaning tools, such as HEPA filters and hospital-grade disinfectants, and is bonded and insured.

In order to build credibility, the homepage design includes a full-screen slider that displays pictures of clean houses together with client endorsements.

At the top of the page, you can quickly see important information like the company's address, phone number, and operating hours. It is not necessary for new users to look everywhere on the website to locate them.

4. Home Designer – Truoba

Truoba is an internet company that offers house design services. It is composed of a group of architects and designers.

Because of the sticky navigation menu on the small business website design, users may quickly go to different pages by dragging and dropping the top bar down.

Its house plans are also listed on its homepage, arranged by size, collection, and popularity. Clickable elements are included in every house plan to make it easier for clients to access product sites and expedite purchases.

5. Restaurant – Bar Kismet

In Halifax, Canada, there is a restaurant and pub called pub Kismet that is run by a family. It offers homemade pasta, fresh seafood, wine, and cocktails.

This sample small business website allows users to quickly and easily book tables using a pop-up window that appears when they click on Reservations.

Clients can easily choose their preferred time slot by modifying the date and guest number using the drop-down menus on the display. The physical address and contact details of the restaurant are also displayed in the window. Moved by Bar Kismet's digital acumen? Discover the top restaurant website builders to start your own unique food website.

6. Tattoo Shop – Boston Tattoo Company

Since 2004, the Boston Tattoo Company has been creating tattoos and body piercings in the Boston region. With more than a dozen artists and piercers, it has two studio sites.

Bold typefaces, a full-screen video backdrop, and parallax scrolling come together in this example of a small business website design to produce an engaging, lively, and visually appealing website.

In order to highlight the best of its tattoos, it integrated its Instagram feed into the webpage. For small firms that rely heavily on graphic marketing methods, this is an excellent option.

7. Podcast – Unladylike

Hosted by Cristen Conger, Unladylike is one of the greatest websites for feminist lifestyle podcasts. It includes fact-finding, storytelling, and advice-giving while examining many aspects of women.

The background of the website is grid-organized cover art from previous episodes. It highlights the variety of subjects Conger has written about while generating a vivid and energetic color palette.

There is an audio player with more than 200 podcast episodes available on the homepage. It is therefore not necessary for users to access other websites or platforms in order to begin listening to the podcast.

8. Catering Service – Finer Palate

Finer Palate is a Richmond, Virginia-based catering company that offers fine cuisine for social or business gatherings. For lunch and supper, it provides a variety of customizable menus that include carving stations, hors d'oeuvres, and sides.

Useful statistics that are excellent for marketing are shown on the homepage. For instance, years of experience and the quantity of events catered contribute to trustworthiness. In the meantime, the abundance of meals highlights the wide range of cuisines the service provides.

The website also features a scroll-back-to-top button that makes it easier for users to get back to the top of the page without having to actively scroll up.

9. Subscription Service – Seamwork

A membership service called Seamwork was created to assist sewing enthusiasts. Monthly sewing patterns, sew-along classes, and access to a private community with over 20,000 sewists are all available to members.

Offering free digital products is one of the top internet marketing techniques used in this small business website design example. Examples include a 2-minute quiz, a sewing pattern, and a free webinar that helps users identify the areas they should concentrate on the most when learning to sew.

10. Coffee Brand – Progeny Coffee

Progeny Coffee is a company that was founded with the goal of delivering premium goods and lifting coffee growers out of poverty. It was inspired by the need to improve the broken coffee industry. Single-serve coffees, brewing supplies, and specialty whole bean coffees are the company's three primary product offerings.

This tiny business website is an excellent illustration of how to create a website that tells a story, such as the company's aim of increasing the income of coffee producers.

The hero image, the ad language, and the principles all consistently represent this objective on the homepage. Building trust and encouraging support for your firm can be achieved by crafting a compelling brand story that upholds a great objective.

11. Photographer – Simone Dicosta

Photographer Simone Dicosta has professional training and specializes in corporate, commercial, and architectural photography. His work includes, among other things, product photography, exterior and interior design images, and corporate portraits.

The expertly designed website features a straightforward grayscale color palette and a minimalist layout with lots of white space. His vibrant photographs are the main attraction thanks to his excellent web design decisions.

When a visitor first arrives at the website, Dicosta's contact information is also instantly displayed, saving them from having to navigate far down the webpage to find out how to get in touch.

12. Off-Grid Power Store – Climbingvan

The company Climbingvan was started by two camper van enthusiasts who built their own vehicles and sell off-grid electrical systems. These consist of things like chargers, solar panels, and batteries.

This stunning website has product sliders on its homepage that display high-quality product photographs, prices, and stock levels under various categories.

With product sliders, customers can rapidly peruse the inventory and determine whether the online retailer carries what they need without having to navigate to other pages.

13. Ironwork Shop – Gate Foot Forge

Gate Foot Forge, a UK-based knifemaker and artist blacksmith, was founded by Owen Phillips. The company offers custom commissions, ironwork goods, and special services like lessons on blacksmithing and knifemaking.

Potential customers may view additional pages without having to scroll up thanks to the sticky navigation bar on this small business website design, which remains visible while they navigate down.

A brief bio and a picture of Phillips are also displayed on the homepage. This is a terrific way to increase credibility because a lot of people are curious about the individual who runs the company.

14. Fetish Furniture Store – BDSM Architecture

BDSM Architecture is an internet retailer that specializes in creating unique fetish furniture, including benches, cages, and restraints.

The example small business website contains a dual-purpose full-screen video background. It demonstrates how to use its products in an outstanding way and delivers an immersive site-browsing experience.

The huge white text overlayed on the film provides a clear and short summary of the company, allowing viewers to quickly understand the core values of the brand.

15. Artist – Ine Agresta

Ine Agresta, a Uruguayan artist, designer, and maker with professional training in fashion and textile design, is based in Denmark. She enjoys experimenting with various media and vivid colors, and she hopes to use her artwork to share the tale of her life.

Hosted on Hostinger, Agresta's website functions as an online store offering prints, ceramics, soft sculptures, and recycled paper art in addition to being a virtual portfolio.

There is a drop-down menu on the shop page that allows you to sort things by price, popularity, rating, or time posted. Customers may find products they are interested in quickly with the help of this helpful feature.

Visit Hostinger's blog to read the complete customer spotlight story if you'd want additional information about this project.

16. Beauty and Skincare Brand – SOLIDU

Lithuanian online retailer of solid beauty products is called SOLIDU. These include of products like body butter, soap, shampoos, and conditioners. The firm, which was founded out of love for the environment, places an emphasis on eco-friendliness by using compostable packaging and low-waste products.

This eCommerce website features product pictures on the shop page that alter as the cursor moves over them. By doing this, users of the website may rapidly view how the products appear both inside and outside of the package without having to visit different pages.

17. Brewery – Sureshot Brewing

Manchester-based Sureshot Brewing is a company that produces premium beer in limited quantities.

This online store's homepage features a hero image of a beer glass with the brand name displayed in large white font. This results in a simple, minimalistic design that highlights the primary product.

People's attention is drawn to a CTA button under the brand name that changes color and directs them to the shop page.

18. Home Goods Shop – Little Karma Co.

Green, clean-burning, vegan candles are offered by Little Karma Co., which was founded in 2020 during the COVID-19 shutdown. The handcrafted candles are refillable and customizable because they are made entirely of natural wax.

This example of a small business website has effective branding. On its homepage, it offers a variety of methods for product promotion, such as reasons to adore the brand and suggestions for customizing candles.

It also features client testimonials and press quotes to bolster the legitimacy of the brand.

19. Fitness Center – Movement LAB

Located in Vilnius, Lithuania, Movement LAB is a specialized workout studio. It offers private and semi-private training sessions supervised by trainers who specialize in different exercises, emphasizing the efficacy of training in small groups.

All the essential information is displayed on the homepage of this Hostinger-hosted small company website example, saving users from having to visit other webpages in order to locate it.

This data contains the address, the call-to-action (CTA) button and registration process, pricing packages, coaches, and contact details. Take a look at our simple tutorial to find out more about launching a website or fitness blog.

20. Clothing Store – La Petite Alice

La Petite Alice, a Lithuanian company, uses a made-to-order approach to market handcrafted linen clothing and accessories. The brand sells clothing for men, women, and children as well as kitchen and table linens and aprons.

The earthy brown and beige color scheme of the online store is in line with the brand's emphasis on sustainability, slow living, and developing with the natural world.

There are product sliders and clickable photos on the homepage that take users to various product pages. They are excellent at marketing products and persuading people to buy them.

What Makes a Great Small Business Website

The most crucial elements of effective small company websites are as follows:

• Design that is responsive. A website that is responsive, or mobile-friendly, displays properly on all kinds of screens, including tablets and phones. These websites receive more organic traffic as a result of their improved search engine ranking.

• domain name that is pertinent. Purchase a bespoke domain that is identical to your company name from a reputable domain registrar. To make sure they also point to your website, you can also buy close substitutes for your domain name.

• optimization for search engines (SEO). Knowing SEO is essential to knowing how to sell online because it has an impact on brand visibility and site traffic. Your website will score well on search engine results pages if you use the best SEO tactics. These tactics consist of keyword research, keyword incorporation, and picture alt text writing.

• Quick loading speed of the webpage. The longer it takes for a website to load, the more likely it is that users will leave. Using a CDN and selecting the best website hosting for a small business are two strategies to speed up site load times.

• Clutter-free and user-friendly design. A crucial guideline for web design is to refrain from overcrowding the page with elements. Provide only the most important details, stay away from a gaudy color scheme, and ensure easy navigation.

• contact information that is visible. Show up your contact details above the fold. This is particularly crucial for small companies that depend on clients scheduling appointments.

• precise data. Make sure all changes and new content are accurate and well-written before releasing them. Steer clear of grammar mistakes, update information, and properly credit sources.

• CTA icons. One of the most important components of a business website's design are these buttons. CTA buttons are thoughtfully positioned on the top company websites to entice users to purchase a product or subscribe to a newsletter.

• Section "About." This provides information about your company's operations and the individuals who run it to visitors to your small business website. We advise attaching pictures of your group or yourself.

When you're ready, utilize an intuitive website builder or a flexible content management system to make your small business website idea a reality.

Conclusion

A website is a must for each small business, regardless of industry, since it may boost revenue, exposure, and trustworthiness. It can be challenging to know where to begin, though.

You can learn how to create a website by looking at several small business websites and researching the best site-building tools and resources.

After perusing our list, if you're still having trouble selecting design case studies to study, these are our ultimate suggestions for the top small company websites:

• To save potential consumers from having to browse the entire website, Movement LAB presents all the important information on a single page.

• Little Karma Co. uses a variety of strategies to advertise the brand and its goods on the homepage, which creates a strong sense of brand voice.

• Progeny Coffee employs a branding strategy that is story-driven and evident in every facet of their marketing collateral and website design.

• The Boston Tattoo Company uses a parallax scrolling effect with a full-screen video background to captivate and engross visitors on their website.

• Music Villa's distinctive video-focused content marketing approach captures consumers' interest, builds company credibility, and cultivates brand loyalty and attachment.

Whatever small business you decide to launch, keep in mind that employing a top-notch website-building platform to create an online store or a professional business website will significantly boost your chances of success. Wishing you luck.