After what seemed like a long wait, Kangana Ranaut is back with the first song from her upcoming film Panga that sees her take life by its horns as she is all ready to battle it out on the field once again. The song Le Panga shows Kangana going back to being a Kabaddi player with ample help, support and motivation from her husband Prashant (played by Jassie Gill) and son (played by Yagya Bhasin) at the age of 32 years.

Anyone born in India before the 1980s would have played kabaddi during their youth. For them, the sport was synonymous with skill, speed, strategic thinking, fitness, thrill and drama but many people from the next generation perceived it as just rural entertainment and urban India had little or no interest. This misconception had to change.


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We will continue to promote and believe in kabaddi. We hope the ever-rising viewership and popularity of this resurrected Indian sport will spread to many more nations, earning it a rightful spot with other international sports.

There has always been a strong connection between kabaddi and the people of India for several years. However, the sport only gained prominence and popularity since the advent of the Pro Kabaddi League in 2014. The founders of Mashal Sports implemented innovative rules such as 30-second raids, Do-or-Die raids, super raids and super tackles to make the game engaging for the sports fans in India. Furthermore, the broadcasters of the league packaged the sport brilliantly to attract millions of followers.

Television executives saw empty stands and went in hunt of the kabaddi officials, the league's promoters. Tempers were short and blood pressures were rising. The great Indian sporting gamble was going to be played to an audience of close to a handful. There were, it was evident, plenty faithful at the gates. At least 1,000 members of Mumbai's kabaddi clubs had travelled from the heart of the city in buses. Short of tearing down the gates and smashing the locks, there didn't look like any other way of getting in.

Anup Kumar, captain both of India and the most successful PKL team, U Mumba, says, "I made my Indian team debut in 2006. That time, there was barely any recognition, no one knew about me or the sport. Since PKL began, people have come to know what sort of sport kabaddi is, they recognise us. That I've been able to carve my own identity is a very big achievement for me."

The big deal for K Selvameni - bought by Dabang Delhi for Rs. 2 lakh in season 2 and in season 5, Rs. 73 lakh from the Jaipur Pink Panthers - is to be able to provide for his family in every way with his kabaddi earnings. He still has no home but now says with his jackpot earnings, "I want to build my home in Salem with the money. And I want to get my sister married." PKL has given him both recognition and ambition. He says, "I like that (the recognition), but in the coming time I want to play more. I think if I play this season very well, I will get a chance to make the Indian team."

The idea of a kabaddi league first came up in 2010, when Deoraj Chaturvedi, an official from the Asian Kabaddi Federation, met commentator Charu Sharma at the Asian Games in Guangzhou, China, where Sharma was calling the kabaddi event.

Chaturvedi, who is currently CEO of the International Kabaddi Federation, remembers Sharma's reply: "Charu said, 'I have been trying to (get a kabaddi league started) for four years and nobody bothered to reply to me.'"

A year later - Chaturvedi reckons sometime between late 2011 and early 2012 - Chaturvedi said Sharma once again spoke to him about an idea for kabaddi and proposed a meeting. The two met in Jaipur, where Sharma proposed a league with the Mahindra Group as potential investors. That night, Chaturvedi spoke to his "boss", the Indian Kabaddi Federation president Janardhan Singh Gehlot. "He said, 'okay, go ahead'".

Once Chaturvedi and Sharma, working under the firm called Mashal Sports, began work on designing and conceptualising the league, the CEO of the IKF said the idea was opposed by several people. Most expressed the preconceived notion that kabaddi was only played in villages, and that it was crazy to think people elsewhere would want to watch the sport.

Despite their best efforts, however, finding a broadcaster remained most critical to the realisation of a league. Several sports channels were approached, according to Chaturvedi, and finally Star, despite reportedly having concerns about the ability of kabaddi to fill stadiums, was convinced to come on board.

"Now everyone comes but early journey kaafi kathin thi (was quite difficult)," Chaturvedi explains. A kabaddi league would also have to make money to stand any chance of success, so Chaturvedi said a conscious, necessary decision was taken to charge for tickets to stadiums rather than make entry free, taking care, however, to keep prices relatively low.

Star gathered its best marketing and production brains, signing on contact sports experts of the business and coming up with an all-out, multi-pronged marketing effort. In early 2014, the channel began a teaser campaign that showed the moves and manoeuvres of kabaddi without naming the sport.

After season 1, the broadcaster realised they were onto a good thing and in season 2 the marketing got stronger. The intention of associating kabaddi with ideals like youthfulness, courage, action and coolness led to the creation of the term 'Le Panga'. It can be translated colloquially, to "go pick a fight", referring to the act of taking on a challenge when the stakes are against you.

This presumably was also an allusion to the one-versus-many nature of a kabaddi raid. Amitabh Bachchan's Le Panga song helped Star "beef up Hindi-speaking markets in a huge way" while Salman was also called on to endorse Panga. Regional ambassadors such as Kannada superstar Yash and Rana Daggubati, who is very popular in the Telugu film industry, were roped in. The channel then created individual spots on the likes of Anup, Rakesh Kumar, Rahul Chaudhari and Manjeet Chhillar, about whom little was previously known.

Popular and alternative viewing options on television - soap operas, news, "Rambo-type action movies" - were lampooned. A popular cartoon character endorsing kabaddi was used to target children. An advertisement endorsing different career choices, and starring players from last year's Women's Kabaddi Challenge, was used to appeal to female audiences. Star's marketing effort, it appears, was not going to leave anything to chance.

He adds that kabaddi was after all an "ancient Indian sport" and the Delhi owners expected there would be "a very strong current of people watching kabaddi and playing it in big and small cities and as a sport itself, we know it's a short, high-impact sport, so we knew it could be very entertaining."

The absence of a team from Tamil Nadu, where kabaddi has an established and deep-rooted culture, was noted by the pan-Indian kabaddi community. The expansion of the league from eight to 12 teams could not have come at a better time for the state's sports investors, with the new Tamil Thalaivas now filling in the gap.

According to Dabang Delhi owner Khaitan, "there are a lot of things being done behind the scenes to not let the attention go down. It could also work the other way around but I don't think that should happen. With kabaddi, the biggest factor is it's a short sport, doesn't need as much time. It's generally 40 minutes a day for two days, so I don't personally see it [spectator fatigue] happening.

Indeed, this season's extended format will allow for more rest days than in the past. Injuries are inevitable in kabaddi, given the high physicality of the sport. Another arguably less-foreseen impact of having more teams is that it requires a larger pool of players. According to a source, in comparison with the talent pool that feeds a league like, say, the IPL, kabaddi simply does not have the comparable number and quality of players who play professionally and are ready to be inducted into a league.

With 176 raid points, Sachin was the top-scoring raider for Patna Pirates in Season 9. His ability to score points at crucial times makes him a valuable asset to his team. Watch out for the do-or-die specialist, who will lead the team's offence in Season 10. For more videos like this, visit prokabaddi.com, our YouTube channel, or the Official Pro Kabaddi App!

Amitabh Bachchan has given huge hits at the box office. His acting skills are praised highly even today. He is a man with great values and an icon for many. Big B is a man with amazing voice. This song is sung amazing well by him. (ALSO READ: Pro Kabaddi League 2015 schedule: All match fixtures and complete time table with free live streaming of PKL15)

"Okaaayyyy... so the song that I have been musing and easing and frightening you all with, is a promotional song for Pro Kabaddi, the game that starts on July 18th... and yes Jaipur Pink Panthers with their new logo and the leadership of its owner Abhishek will be playing the opener in Mumbai... and so Star that broadcasts the game asked me to get involved in its singing," Big B wrote on his official blog.

The makers of Panga released the first song from the film. The power-packed title track dropped on Tuesday afternoon and it has already booked a spot in the trends list. The song showcases the journey of Jaya (played by Kangana Ranaut), a mother who dreams of becoming a kabaddi champion once again. We also get glimpses of Richa Chadha and Jassie Gil, who constantly support Jaya during her pursuit of becoming a kabaddi champion. The title track has been sung by Harshdeep Kaur, Divya Kumar and Siddharth Mahadevan. The hard-hitting lyrics are by veteran lyricist Javed Akhtar. The song has been composed by Shankar-Ehsaan-Loy. Sharing the song on social media, the film's director Ashwini Iyer Tiwari wrote: "Apne sapno ke liye zor se bolo le panga."

Panga has been directed by Ashwiny Iyer Tiwari. The sports drama showcases the story of a woman named Jaya, who was once a kabaddi champion but was forgotten over the time. However, she decided to make a comeback in Kabaddi with help from her husband Prashant (played by Jassie Gill). Other than Kangana, the film also stars Richa Chadha and veteran actress Neena Gupta in pivotal roles. The film is slated to release on January 24, 2020. 006ab0faaa

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