Effective Date: January 15, 2025
Last Updated: January 15, 2025
This Privacy Policy describes how "MoviePlex : TV & Movies Shows" ("we," "our," or "us") collects, uses, and protects your information when you use our mobile application ("App").
1. Information We Collect
Local Data (Stored on Your Device Only):
Watchlist Data: Movies and TV shows you save to your watchlist (titles, IDs, posters, ratings, genres)
Streaming Provider Preferences: Your selected streaming services (Netflix, Prime Video, Disney+, Hotstar, Zee5, etc.)
App Settings: Onboarding completion status and user preferences
Search History: Recent searches stored locally for quick access
Data Collected by Third-Party Services:
Firebase Analytics: App usage statistics, screen views, user engagement, and feature usage data
Firebase Crashlytics: Error logs, crash reports, device information, and app performance data
Google AdMob: Advertising identifier (IDFA/AAID), device information, ad interaction data, and ad performance metrics
Meta Audience Network: Advertising data, user interactions with ads, device information, and ad targeting data
2. How We Use Information
Local Data Usage:
Watchlist Management: Store and retrieve your saved movies and TV shows
Provider Filtering: Display content available on your selected streaming platforms
App Functionality: Remember your preferences and settings for a personalized experience
Search Enhancement: Provide quick access to your recent searches
Third-Party Analytics:
Firebase Analytics: Track app usage patterns, understand user behavior, and improve app features
Firebase Crashlytics: Monitor app stability, identify bugs, and fix crashes for better performance
Advertising:
Google AdMob: Display personalized or non-personalized ads based on your consent
Meta Audience Network: Show relevant advertisements and measure ad effectiveness
Ad Revenue: Support free app development and maintenance
Network Usage:
Content Discovery: Fetch movie and TV show information, streaming availability, and metadata
Image Loading: Display posters, backdrops, and promotional images
Important: Your watchlist and preferences remain on your device. We do not transmit or store this personal data on external servers.
3. GDPR Compliance & Consent Management
For users in the European Union (EU) and European Economic Area (EEA):
Consent Management: We use Google's User Messaging Platform (UMP) to obtain and manage consent for data processing
Consent Forms: Automatically displayed to EU/EEA users when required by GDPR
Privacy Options: Manage your consent preferences through app settings
Withdraw Consent: You can withdraw consent at any time
Personalized Ads: Require your explicit consent; without consent, we show non-personalized ads only
Data Processing: All data collection complies with GDPR requirements
Your GDPR Rights:
Right to Access: Request information about data we process
Right to Rectification: Correct inaccurate personal data
Right to Erasure: Request deletion of your personal data
Right to Restrict Processing: Limit how we process your data
Right to Data Portability: Receive your data in a structured format
Right to Object: Object to processing based on legitimate interests
Right to Withdraw Consent: Withdraw consent for data processing at any time
4. Data Sharing
We do not sell or share your personal information with third parties except:
Advertising Partners: Google AdMob and Meta Audience Network for ad serving and measurement (with consent where required)
Firebase Services: For analytics, crash reporting, and app performance monitoring
Legal Requirements: As required by law or to protect our rights
Third-Party Services:
Our app uses these third-party services that may collect data:
Google Firebase (Analytics, Crashlytics) - Privacy Policy: https://firebase.google.com/support/privacy
Google AdMob with User Messaging Platform (UMP) - Privacy Policy: https://policies.google.com/privacy
Meta Audience Network - Privacy Policy: https://www.facebook.com/privacy/policy
Each service has its own privacy policy governing data collection and use.
5. Permissions Required
Internet Access:
Purpose: Fetch movie/TV show data, streaming availability, images, display ads, and send analytics
Usage: Required for content discovery, advertisements, and app functionality
Network State:
Purpose: Check internet connectivity to provide appropriate user feedback
Usage: Determine when to show offline messages, load ads, or retry failed requests
Ad ID:
Purpose: For personalized advertising (with consent)
Usage: Display relevant ads based on your interests
6. Data Security
Local Encryption: All data is stored securely using Android's SharedPreferences with device-level encryption
No Cloud Storage: Your watchlist and preferences never leave your device
Secure Connections: All API requests and ad serving use HTTPS encryption
Firebase Security: Analytics and crash data are transmitted securely to Firebase servers
Limited Access: No external services have access to your watchlist or personal preferences
7. Your Rights and Control
Data Management:
View Data: Access your watchlist and preferences within the app
Delete Data: Remove individual items from your watchlist or clear all data
Export Data: Share your watchlist using the built-in share functionality
Complete Removal: Uninstalling the app permanently deletes all local data
Advertising Control:
Manage Consent: Adjust consent preferences through "Privacy Options" (EU/EEA users)
Opt Out of Personalized Ads: Use your device settings to limit ad tracking
Android: Settings > Google > Ads > Opt out of Ads Personalization
Reset Ad ID: Reset your advertising identifier in device settings
8. Children's Privacy
Our app is suitable for users 13+ years old. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at mailto:movieplex.dev@gmail.com.
9. International Data Transfers
Data may be transferred to and processed in countries other than your own through our third-party service providers (Google, Meta). For EU users, we ensure appropriate safeguards are in place as required by GDPR.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted with a new "Last Updated" date. For significant changes affecting EU users, we will obtain fresh consent where required. Continued use of the app after changes constitutes acceptance of the updated policy.
11. California Privacy Rights (CCPA)
For California residents:
No Sale of Data: We do not sell personal information
Data Collection: We collect device identifiers and usage data through analytics and advertising services
Right to Know: You can request information about data collected
Right to Delete: You can request deletion of your data by contacting us
Right to Opt-Out: Opt out of personalized ads through device settings
12. Contact Us
For questions about this Privacy Policy or to exercise your GDPR rights, contact us at:
📧 mailto:movieplex.dev@gmail.com
Response Time: We aim to respond within 48–72 hours.
For EU users: You also have the right to lodge a complaint with your local data protection authority.
13. Open Source & Transparency
This app is built with Android Java and uses the following services:
Retrofit (Network requests)
SharedPreferences (Local storage)
Glide (Image loading and caching)
Firebase Analytics (Usage tracking)
Firebase Crashlytics (Crash reporting)
Google AdMob (Advertising)
Meta Audience Network (Advertising)
Summary: We respect your privacy. Your watchlist stays on your device. We use ads and analytics to keep the app free. EU users have full GDPR rights and consent control. Enjoy discovering movies and TV shows with MoviePlex!