Welcome to PicMagic AI Enhance (the “App”). This App is provided and controlled by Empire Light (“Company”, “we”, “us”, or “our”). Your privacy is very important to us. This Privacy Policy explains how we collect, use, and protect your information when you use our App and related services. It also informs you about your privacy rights and legal protections.
Please read this Privacy Policy carefully before using our App and services to make informed decisions. Key terms regarding your personal data rights are highlighted in bold.
How We Collect Your Personal Data
How We Use Your Personal Data
How We Store and Protect Your Personal Data
How We Use Cookies and Similar Technologies
How We Share and Disclose Your Personal Data
For European Union Users
For California Residents
Protecting Children’s Privacy
Links to Other Sites and Services
Changes to This Privacy Policy
Contact Us
When using the App on an Android device, we may automatically collect:
Device Information:
Device model
Android version
Device ID and Advertising ID (e.g., GAID)
IP address
Screen size and resolution
Language and country settings
Time zone
Battery and mute status (for features like reminders)
Usage Data:
App screens visited
Timestamps of activity
Crash logs, diagnostics, and performance analytics
Face Data for Enhancement:
Our app uses facial recognition to enhance images. Facial detection is processed on our secure servers to apply improvements. This data is anonymized and never shared externally without your explicit consent. Photos processed are deleted from our servers within 7 days.
Information Sent by Your Device:
Hardware, OS version, locale, time zone, and other metadata relevant to your device’s environment.
Statistical Tools for Improvement:
Used for crash reporting, feature testing (A/B testing), and performance optimization:
App info (name, version, SDK)
Device/system info
Locale and general location (from IP, not GPS)
Storage/Media Access:
We request permission to access your device’s media library to let you choose photos for enhancement and to save the final versions. This access is limited to files you explicitly select. No media is accessed or altered without your interaction.
Camera (Optional):
If you choose to take a photo directly within the app, we may request Camera access.
All media processed is temporarily uploaded to our servers and deleted within 7 days.
If you contact us via email or other channels, we may collect:
Your name and email
The content of your message
This data is used only to respond to and resolve your inquiry.
We use your data to:
Enhance photos you upload
Suggest better versions of images
Improve our facial enhancement algorithms
Communicate with you if you provide feedback or need support
Fulfill purchases or service contracts
Optimize performance through analytics and testing
Develop future features and services
We never share your data with third parties unless required by law or outlined in this policy.
By using the App and submitting data, you consent to the transfer of your information outside your country if necessary. We ensure your data is handled with strict security safeguards.
We retain data only as long as necessary to fulfill the stated purposes. Uploaded photos are deleted within 7 days. Anonymized data may be used internally for app improvement.
You can request access or deletion of your data by contacting us (see Section 11).
We use technical and organizational security protocols to safeguard your data. While we strive for maximum protection, no system is 100% secure. Use the App in a secure environment for best results.
We use cookies and local storage for:
Functionality (e.g., remembering user settings)
Performance monitoring
Analytics and user experience improvement
You may manage or disable these via your device settings. However, doing so may affect some features.
We also allow third-party analytics and ad providers to collect anonymized data via tracking technologies, as explained in Section 5.
We may share your data if required by law, legal process, or to protect public safety and legal rights.
In the event of a merger or acquisition, your data may be transferred to the new entity with notice.
We may use services such as Google AdMob to show relevant ads. AdMob may collect data on your usage for ad personalization.
Learn more and manage your ad preferences:
We do not sell your personal data or share identifying information with advertisers.
We use Google Analytics for Firebase to analyze app usage anonymously.
Privacy Policy: Google Privacy
All purchases are processed through the Google Play Store. We don’t store or access your payment information.
Google’s policy: Google Payments Privacy
We comply with the General Data Protection Regulation (GDPR). Legal bases for processing your data include:
Consent
Contractual necessity
Legal obligations
Legitimate interests
Your GDPR rights include:
Access, Rectification, Erasure, Restriction, Portability, and Objection
Right to withdraw consent at any time
Contact us to exercise these rights (see Section 11).
Under the California Consumer Privacy Act (CCPA/CPRA), you have the right to:
Know what data we collect and how we use it
Delete your data (with exceptions)
Opt-out of the sale/sharing of your personal data
Correct inaccurate information
Limit use of sensitive personal information
We don’t sell your data, but ad personalization may fall under “sharing.” You can opt out via:
Android Settings → Google → Ads → Reset advertising ID / Opt out of Ads Personalization
Our services are not intended for children under 13. We do not knowingly collect personal data from minors. If you believe a child has submitted data, please contact us immediately so we can delete it.
Our App may link to third-party websites or services. We are not responsible for their privacy practices and recommend you review their policies.
We may update this policy to reflect new features or legal requirements. Material changes will be communicated within the App. Continued use of the App after updates means you accept the revised policy.
If you have any questions or requests regarding your data or this Privacy Policy, please contact:
📧 Email: empirelight8943@gmail.com