This Privacy Policy describes the information collected by Switch (“we,” “us,” “our”) through our mobile application My Diary (“App”). By downloading, accessing, or using My Diary, you agree to the policies and practices described in this Privacy Policy. This policy has been prepared considering industry-standard diary and journaling app privacy practices.

Information Collection and Use

When you download and use My Diary, we do not require you to provide personal information such as your full name, physical address, or phone number.

However, certain information may be collected automatically through third-party services to improve app functionality, stability, and user experience.

Information Automatically Collected

We may collect non-personal information such as:

This information is used to:

We do not use this information to personally identify you.

Diary Entries & Personal Content

My Diary allows you to create personal journal entries, notes, moods, memories, and other written content.

Your diary content remains stored locally on your device unless you explicitly choose to back it up, export it, or share it.

We do not read, access, or monitor the personal content of your diary entries.

We do not sell or share your journal content with third parties.

If the app provides optional cloud backup or synchronization features in the future, you will be informed separately and asked for appropriate permissions.

App Permissions

To provide core functionality, My Diary may request permissions such as:

These permissions are used solely to:

We do not access unrelated files or media on your device.

Children’s Privacy (COPPA Compliance)

My Diary complies with the Children’s Online Privacy Protection Act (COPPA).

We do not knowingly collect personal information from children under the age of 13.

If we become aware that personal information from a child under 13 has been collected unintentionally, we will delete it promptly.

Location Information

We do not collect or store your precise geographic location.

General location information (such as country or region) may be derived from IP address for analytics and advertising purposes only.

Sharing of Information

We do not sell, rent, or trade your personal information.

Automatically collected non-personal data may be shared with trusted third-party service providers strictly for:

Analytics Services

We use trusted third-party analytics tools to improve My Diary:

Google Analytics for Firebase (Google LLC)

Collects anonymized app usage data, device information, and performance insights.

Firebase Crashlytics (Google LLC)

Collects crash reports and diagnostics to improve app stability and reliability.

These services help us understand how users interact with the app and allow us to improve overall performance and user experience.

Advertising

My Diary may display advertisements through trusted advertising partners.

Google AdMob (Google LLC)

May collect:

Advertising partners may use collected information to provide personalized or non-personalized ads in accordance with their own privacy policies.

Cookies

The My Diary app does not directly use cookies.

However, integrated third-party services may use cookies or similar technologies for analytics and advertising purposes.

You may disable cookies through your device settings.

Security

We take reasonable and commercially acceptable measures to protect your information.

However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

Third-Party Links and Services

The app may contain links to third-party websites or services.

We are not responsible for the content, security, or privacy practices of third-party services.

We encourage you to review their privacy policies before providing any personal information.

Your Rights

Depending on your jurisdiction, you may have rights to:

You may contact us to exercise these rights.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be reflected within the app or on the relevant store listing page. Continued use of the app after updates constitutes acceptance of the revised policy.

Support & Contact

If you contact us for customer support, we may collect:

This information is used solely to assist you.

If you have questions about this Privacy Policy, contact us at:

📧 info@switch.com.pk