If you are interested in mailing postcards, you can design and print them yourself, even if you don't have a graphic design background. Postcards typically contain one photo and a short message at the bottom. If you want to make your postcard look appealing, you can enlarge the photo to fill up the whole card. You should also use card stock to print it instead of the typical computer paper.
Postcards are not cheap. Postage is 35 cents per postcard for First Class mail. You should aim for a minimum of 500 postcards to receive the best postal rates. You may also qualify for machinable or automation postal rates if your mailing campaign includes a large number of postcards. This rate, however, requires the postcard to conform to certain standards.
Postcards are a great way to reach your target audience. They've been used for marketing for decades, and have helped brands reach a highly targeted audience while strengthening ties with their existing customers. Unlike online advertisements, print mail postcards are easy to send and take action. If you're interested in using this type of marketing method to promote your business, you need to know the basics of design and layout.
Postcards with mailing services are usually six by four inches (or 8.5 by five inches). Full-color postcards are eye-catching when printed on both sides. Postcards are also a great choice for small budgets because they don't compromise on quality.